Content Marketing Co-op

Mirakl - AMER•Boston, MA
•Onsite

About The Position

Mirakl is a leader in marketplace innovation, empowering businesses to compete in the platform economy. Their operating system includes an enterprise marketplace solution, AI-powered multichannel selling, retail media, and agentic commerce infrastructure. Founded in 2012, Mirakl has dual headquarters in Boston and Paris, with over 750 employees across 9 global offices. They support a global ecosystem of 450+ marketplaces and over 100k sellers, with brands like Macy's and Airbus Helicopters using their solutions. Mirakl values teamwork, efficiency, excellence, continuous learning, and client success.

Requirements

  • Interest in eCommerce and technology.
  • Highly organized, with strong attention to detail.
  • Creative-minded, with an aptitude for visual design and video editing skills.
  • Experience leveraging social media platforms.
  • Excellent interpersonal and communication skills, with the ability to work with multiple teams and represent the company in a positive, professional manner.
  • Must be enrolled in Northeastern University's cooperative education program and eligible for co-op credit.

Responsibilities

  • Create industry-specific and region-specific variations on content developed by the corporate marketing team to support targeted demand generation efforts.
  • Adapt existing content into shorter, bite-sized formats that can fuel digital marketing campaigns, increasing the volume of relevant and timely assets.
  • Leverage existing video footage to develop short, approximately 30-second videos spotlighting Mirakl customer stories for use across social media, in digital campaigns, and in BDR outreach.
  • Draft “evergreen” content for social media and Sprout Advocacy, as well as ad hoc social posts on an ongoing basis, to promote key Mirakl messages and increase visibility of the entire Mirakl suite.
  • Support content optimization for SEO across mirakl.com and the Mirakl blog to boost brand visibility and inbound organic traffic via search.
  • Serve as the primary content quality “eyes and ears” by QAing written and video content on an ongoing basis, ensuring that materials are up to date with the latest customer stories, key messages, and statistics.
  • Continuously monitor and evaluate Mirakl’s existing content to identify ways to improve performance and ensure that quality of content remains high.
  • Manage day-to-day additions to the Mirakl website, including blogs, press releases, and news coverage.
  • Work with departments within Marketing and with cross-functional teams, including Sales and BDRs, to execute projects.
  • Perform administrative duties as needed, such as organizing marketing materials, updating databases, and completing ad hoc tasks.
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