Content Engineer

Deposco•Alpharetta, GA

About The Position

Deposco is seeking a Content Engineer to scale its content operations from ad-hoc production to systematic, technology-enabled processes. This hybrid technical and strategic role designs and implements content infrastructure, including workflows, content models, metadata, taxonomies, and reusable templates across digital channels. The role also leads content strategy and governance so that the infrastructure supports marketing goals, business objectives, and Deposco’s brand voice. The Content Engineer partners across marketing, product ownership, customer success, and leadership; applies AI-assisted workflows to increase content production velocity while maintaining quality; and uses analytics to improve content systems and performance. The role also addresses technical issues, advances content processes and tools, and establishes quality assurance practices for accuracy, consistency, and brand integrity.

Requirements

  • Bachelor’s degree in Marketing, Communications, Computer Science, Information Systems, or a related field.
  • 3–5 years of experience in content marketing, content management systems, or technical content roles.
  • Proven expertise with CMS platforms, content workflows, and digital marketing technologies.
  • Strong understanding of SEO, content analytics, and performance measurement.
  • Experience with metadata management, taxonomy development, and content modeling.
  • Excellent project management and cross-functional collaboration skills.
  • Strong analytical mindset and ability to translate data into actionable insights.

Nice To Haves

  • Experience in B2B SaaS or supply chain technology environments.
  • Background in both technical and creative content disciplines.
  • Familiarity with marketing automation platforms and lead generation systems.
  • Experience with content governance and process optimization.
  • Understanding of modern web technologies and content delivery systems.

Responsibilities

  • Architect, implement, and optimize content workflows using CMS platforms and related technologies.
  • Structure and organize content for management across web, email, social, and other platforms.
  • Lead the shift from manual content production to scalable, system-driven processes.
  • Develop and maintain content models aligned with business needs, marketing objectives, and platform requirements.
  • Create metadata frameworks and taxonomy systems that improve content discovery, organization, and contextual relevance.
  • Design reusable systems, templates, and modular content frameworks for campaigns and digital channels, including lead generation, web, email, SEO and AI search, and social content.
  • Collaborate with marketing, product owners, customer success, and leadership to align content structures with business objectives.
  • Advise on content platform capabilities and constraints for marketing initiatives, sales enablement, partner collaboration, and event promotions.
  • Design AI-driven content development strategies and workflows for ideation, drafting, optimization, and personalization across formats and channels.
  • Create AI-assisted processes for blog articles, social content, email campaigns, and technical documentation that align with brand voice and messaging.
  • Establish quality controls for AI-generated content and evaluate emerging AI content technologies and tools.
  • Analyze content performance using user behavior analytics, SEO metrics, and engagement tracking, and apply insights to improve content models, metadata, and distribution.
  • Identify and resolve technical issues affecting content creation, management, or delivery systems.
  • Evaluate and improve content systems, workflows, and tools, and champion process and technology innovation.
  • Lead content strategy and planning initiatives and establish standards and governance for structured content, metadata, and workflows.
  • Design automated and human-review quality assurance systems and improve proofreading and review workflows.
  • Maintain content accuracy, consistency, tone, and brand integrity.
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