Content Engineer

Deposco • Alpharetta, GA

1d

About The Position

Deposco is seeking a Content Engineer with strategic content leadership to transform content operations from ad-hoc creation into scalable, system-driven processes. This hybrid role combines technical content engineering with strategic content leadership, architecting robust content systems while advancing the marketing narrative.

The role designs and implements scalable workflows for efficient content creation, management, and reuse across digital channels. It also guides content strategy so systems support Deposco's marketing goals and brand voice while delivering high-quality content efficiently. The position leads content system design, modeling, metadata management, reuse, AI-enabled development, performance analysis, technical process improvement, strategy and governance, and quality assurance.

Requirements

• Bachelor's degree in Marketing, Communications, Computer Science, Information Systems, or a related field.
• 3–5 years of experience in content marketing, content management systems, or technical content roles.
• Proven expertise with CMS platforms, content workflows, and digital marketing technologies.
• Strong understanding of SEO, content analytics, and performance measurement.
• Experience with metadata management, taxonomy development, and content modeling.
• Excellent project management and cross-functional collaboration skills.
• Strong analytical mindset and ability to translate data into actionable insights.

Nice To Haves

• Experience in B2B SaaS or supply chain technology environments.
• Background in both technical and creative content disciplines.
• Familiarity with marketing automation platforms and lead generation systems.
• Experience with content governance and process optimization.
• Understanding of modern web technologies and content delivery systems.

Responsibilities

• Architect, implement, and optimize content workflows using CMS platforms and related technologies.
• Structure and organize content for management across web, email, social, and other platforms.
• Lead the transition from manual content production to scalable, system-driven processes.
• Develop and maintain content models aligned with business needs, marketing objectives, and platform requirements.
• Create metadata frameworks and taxonomy systems to improve content discovery, organization, and contextual relevance.
• Design content systems and templates for consistent reuse and repurposing across channels, campaigns, and audience segments.
• Build modular content frameworks for lead-generation programs, web copy, email campaigns, SEO and AI search content, and social media.
• Collaborate across marketing, product ownership, customer success, and leadership to align content structure with business objectives.
• Advise on content platform capabilities and constraints for marketing initiatives, sales enablement, partner collaboration, and event promotions.
• Design and implement AI-driven content development strategies and workflows for ideation, drafting, optimization, and personalization.
• Establish quality-control frameworks for AI-generated content and evaluate emerging AI content technologies.
• Analyze content performance using user behavior analytics, SEO metrics, and engagement tracking, and use insights to improve content and distribution.
• Identify and resolve technical issues affecting content creation, management, or delivery systems.
• Evaluate and improve content systems, workflows, and tools for reliability and user experience.
• Lead content strategy and planning, and establish standards and governance frameworks for structured content, metadata, and workflows.
• Design automated and human-review quality assurance processes to ensure accuracy, brand consistency, and tone.
• Optimize proofreading and review workflows across content types and channels.

What This Job Offers

• Job Type: Full-time