Content & Community Marketing Lead

TGW.com - The sweetest spot in golf • Bloomington, MN

6d • $55,000 - $85,000

About The Position

We are looking for a Content & Community Marketing Lead to support the creation of engaging content and help build an active, loyal community around our brand. This role is perfect for someone who is equal parts creative and organized—someone who enjoys storytelling, social engagement, and bringing people together. You’ll work closely with marketing, content, and community leaders to execute campaigns, manage day-to-day community interactions, and keep our content engine running smoothly.

Requirements

• 1–4 years of experience in content marketing, social media, or community management
• Strong written communication skills with an eye for brand voice and tone
• Passion for social media, online communities, and digital culture
• Highly organized with the ability to manage multiple projects at once
• Comfortable engaging directly with customers and creators

Nice To Haves

• Experience managing communities on platforms like Slack, Discord, or Reddit
• Familiarity with content and social tools (e.g., Hootsuite, Sprout, Notion, Canva)
• Experience supporting influencer or creator campaigns
• Basic understanding of analytics tools (Google Analytics, social insights, etc.)

Responsibilities

• Assist in creating and publishing content across social, blog, email, and community channels
• Coordinate the content calendar and ensure timely delivery of assets
• Support development of short-form content (social posts, emails, newsletters, UGC highlights)
• Help repurpose creator and customer content across platforms
• Manage day-to-day activity in community spaces (e.g., youtube, Facebook, forums, social comments)
• Respond to comments, questions, and conversations in a timely and brand-aligned way
• Identify and engage active members, advocates, and contributors
• Support community initiatives such as AMAs, challenges, and events
• Assist with execution of creator collaborations, campaigns, and launches
• Coordinate logistics for community events (virtual or in-person)
• Help onboard creators, ambassadors, or community members into programs
• Track performance metrics across content and community channels
• Compile reports on engagement, growth, and campaign performance
• Surface insights and trends to improve future content and engagement strategies
• Maintain tools and systems (content calendars, community platforms, project trackers)
• Collaborate cross-functionally with marketing, product, and customer success teams
• Ensure brand voice and messaging consistency across all touchpoints

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed