Consumer Insights Intern
About The Position
The Consumer Insights Intern will join Little Caesars’ Consumer Insights Marketing team for a 13-week summer internship. The intern will assist with competitive data analysis, primary research supporting national and test-market activities, and secondary research analysis to support brand insights. Working with a mentor and a closely knit team, the intern will support daily assignments and projects, gain experience understanding promotional execution, and collaborate with industry professionals on brand and marketing initiatives. The internship concludes with a presentation to senior leadership covering the intern’s experience, key projects, initiatives, and findings. The internship combines remote and in-office work in Little Caesars’ modern building in The District Detroit. The workplace includes a colleague fitness center, work café, outdoor patio with grills, and more than 60 meeting spaces. These workplace details are illustrative and may change at the company’s discretion.
Requirements
- Be a junior-level student or above, actively enrolled in Market Research, Marketing Analytics, Psychology, or a related field.
- Have a minimum overall GPA of 3.0.
- Have good organizational and analytical/reasoning skills.
- Have strong verbal and written communication skills.
- Have intermediate PC skills and familiarity with Microsoft Word, Excel, and PowerPoint.
- Be able to multitask and work on multiple projects concurrently.
- Be able to function in a team environment and support team members when needed.
- Be able to work independently and complete projects within determined timelines.
- Demonstrate the ability to build and maintain relationships and excel in an interactive team environment.
Responsibilities
- Analyze competitive data.
- Conduct primary research supporting national and test-market activities.
- Analyze secondary research to support brand insights.
- Support the Consumer Insights Marketing team with daily assignments and projects while working with a mentor.
- Collaborate on brand and marketing initiatives and learn about promotional execution.
- Present the internship experience, key projects, initiatives, and findings to senior leadership.
Benefits
- Access to a colleague fitness center, work café, outdoor patio with grills, and more than 60 meeting spaces.
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What This Job Offers
Career Level
Intern
Education Level
No Education Listed
