Community Outreach Specialist
About The Position
LIFE PACE is hiring a Community Outreach Specialist to educate the community about LIFE PACE, generate leads, establish and maintain referral relationships, and support budgeted census goals. The role coordinates community outreach and targeted mail marketing, tracks inquiries and referral activity, and works with the Intake team to support a timely transition from inquiry to enrollment. The specialist works with the Senior Community Outreach and Intake Manager to develop outreach strategies and with the Communications Specialist to create PACE mailer postcards and other outreach materials. The position also coordinates USPS Every Door Direct Mail campaigns and reports outreach, inquiry, and referral activity and results. The role requires community travel and availability to cover evening and weekend events as needed. Physical demands include constant hand grasp and finger dexterity; frequent sitting, standing, walking, and repetitive leg and arm movements; and occasional bending, forward and overhead reaching, squatting, and kneeling. The position requires verbal communication and excellent comprehension of English, as well as access to and the ability to drive the employee’s own insured, well-maintained vehicle.
Requirements
- High school diploma or GED.
- Two or more years of successful sales and/or marketing experience, preferably in aging services or healthcare.
- Current Oklahoma driver's license.
- Working knowledge of MS Office, including Excel, Word, and PowerPoint, database management, and statistical reporting.
- Excellent presentation and written communication skills.
- Self-starter with resourcefulness, organization, and attention to detail.
- Strong project management skills and a proven ability to meet deadlines and achieve goals.
- Positive attitude and professional appearance.
- Ability to work independently and as part of a team.
- Ability to travel within the community and drive an insured, well-maintained personal vehicle.
- Ability to meet the stated physical requirements, including hand grasp and finger dexterity, movement, and verbal communication in English.
Nice To Haves
- Some college education.
- Understanding of the Medicare/Medicaid certification process.
Responsibilities
- Educate prospective participants, families, caregivers, and community partners about the PACE program and its services.
- Respond to outreach inquiries, explain the PACE program, and connect prospective participants with the Intake team for eligibility screening, assessments, and enrollment coordination.
- Collect and document initial contact and referral information to support timely Intake team follow-up.
- Coordinate referral handoffs and communications with the Intake team, and follow up with prospective participants and referral sources as appropriate.
- Establish and maintain relationships with community agencies and other partners to increase awareness of LIFE PACE and generate referrals.
- Maintain participant confidentiality and foster respectful, cooperative, and supportive relationships with participants, families, and staff.
- Collaborate with the Communications Specialist to create PACE mailer postcards and other materials for targeted direct mail campaigns.
- Work with the Senior Community Outreach and Intake Manager to determine campaign filters, target ZIP codes, and carrier routes using the USPS Every Door Direct Mail online tool.
- Coordinate PACE postcard campaigns through USPS EDDM to reach households on selected carrier routes without using an individual mailing list or recipient names.
- Maintain outreach, inquiry, and referral tracking records and routinely report activity and results to the Senior Community Outreach and Intake Manager.
- Collaborate with the Senior Community Outreach and Intake Manager to develop and implement an effective sales, marketing, and community outreach plan.
- Cultivate relationships with key referral sources, including housing providers, discharge planners, case managers, medical staff, and caregivers.
- Identify and cultivate new referral sources.
- Communicate promptly with each new inquiry and ensure timely follow-up and referral to the Intake team when an individual is ready to proceed.
- Cover evening and weekend events as needed.
- Travel within the community.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Education Level
High school or GED
