Community Manager, Social
About The Position
Robinhood is seeking a Social Media Community Manager to be the human extension of their brand across key social platforms. The role involves balancing an accessible, bold, and relatable brand voice with the rigorous compliance standards of the financial services industry. This position requires a blend of community building, active listening, writing, and sound judgment to know when to engage, when to escalate feedback, and when precision is crucial. The role is based in their Menlo Park, CA or New York, NY office(s), with a requirement for in-person attendance at least 3 days per week. Robinhood emphasizes the value of in-person work for accelerating progress, sparking innovation, and strengthening community, with an intentional and energizing office experience designed to support high-performing teams.
Requirements
- 4+ years of experience in social media or community management, preferably at a fast-paced consumer tech, fintech, or culturally relevant brand.
- A native understanding of platform nuances (especially our priority channels: X, TikTok, Reddit, and Instagram) and how different communities operate within them.
- Exceptional written and verbal communication skills; you can seamlessly code-switch between drafting a formal legal brief for compliance and writing culturally relevant posts on X.
- Data-driven mindset with the ability to translate social metrics (sentiment, engagement rate, conversions) into actionable strategy.
- Ability to thrive in a highly regulated industry, balancing creative marketing with strict compliance and legal guardrails.
Nice To Haves
- Active participation in, or deep knowledge of finance communities on social, ongoing market narratives, and crypto communities.
- Familiarity with enterprise social listening tools (e.g., Sprout Social, Sprinklr, Meltwater).
- Experience leveraging generative AI tools to streamline content ideation, accelerate creator identification, or analyze community data.
Responsibilities
- Own daily community operations: Manage day-to-day community engagement across X, Reddit, TikTok, YouTube, and Instagram — writing responses, moderating conversations, and keeping our audience active and connected.
- Speak the language of retail investors: Leverage a deep understanding of online finance communities—especially the unique culture, humor, and rapid pace of finance communities on social—to authentically engage with our audience.
- Act as the voice of the customer: Monitor overarching community sentiment, utilize social listening tools, and gather real-time feedback to deliver actionable insights to our product and marketing teams.
- Spearhead community activations: Ideate and execute community-first events, such as live AMAs, platform-specific Q&As, and surprise-and-delight moments for our most dedicated users.
- Stay close to internet culture: Constantly monitor the algorithm, related trends and meme formats, FinTwit narratives, and rising stars to keep Robinhood’s community presence cutting-edge and highly relevant.
- Represent the Robinhood voice with strong judgment: Act as a critical line of defense to ensure all community communications adhere to Robinhood’s Content Standards and strict financial regulations, ensuring information is always fair, balanced, and truthful.
Benefits
- Challenging, high-impact work to grow your career
- Performance driven compensation with multipliers for outsized impact, bonus programs, equity ownership, and 401(k) matching
- Best in class benefits to fuel your work, including 100% paid health insurance for employees with 90% coverage for dependents
- Lifestyle wallet - a highly flexible benefits spending account for wellness, learning, and more
- Employer-paid life & disability insurance, fertility benefits, and mental health benefits
- Time off to recharge including company holidays, paid time off, sick time, parental leave, and more!
- Exceptional office experience with catered meals, events, and comfortable workspaces.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
