Community Liaison

Valley Hope•Omaha, NE

11d

About The Position

Valley Hope is seeking a Community Liaison to join its Marketing & Business Development team and help develop strategies to maximize admissions and promote services and programs to referral sources for treatment facilities in O'Neill and Omaha, Nebraska. Valley Hope is a mission-driven organization that has served Nebraska since 1976, providing addiction treatment and recovery support grounded in its core values of Character, Compassion, and Commitment. The Community Liaison develops referral relationships, promotes Valley Hope’s treatment programs, coordinates potential admissions, and represents the organization among community stakeholders. The position requires frequent travel—estimated at up to 50% of the time—within the assigned geographic area, as well as occasional work outside traditional office hours to attend meetings and meet with stakeholders.

Requirements

Bachelor’s degree in a business-related field, public relations, or marketing, or equivalent work experience.
Two years of experience in customer service, project planning or management, community outreach, or sales and networking with healthcare referral sources.
Experience developing marketing strategies and programs, including referral development, intake, advertising tracking, public relations, and guest relations.
Valid and unrestricted driver’s license.

Nice To Haves

Experience working in substance use disorder or behavioral health.

Responsibilities

Develop strategies to maximize admissions, including daily contact with potential referral sources.
Build and maintain relationships with new and existing referral sources to generate client referrals, promote treatment services, and strengthen Valley Hope’s community presence and reputation.
Educate referral sources, potential patients, families, and community members about Valley Hope programs and services, addiction treatment options, and industry developments.
Manage accounts and maintain relationships with active referral sources.
Maintain effective working relationships among the Marketing Department, referral sources, Administration, Patient Access, Clinical Services, and Medical Staff.
Follow up with actual and potential referral sources by phone, email, fax, and in-person appointments.
Serve as a liaison with community stakeholders and represent Valley Hope at trade shows, conferences, and other events.
Establish weekly contacts with host hospitals and medical staff and assess market potential.
Conduct scheduled appointments and perform cold calling, addressing and overcoming obstacles as needed.
Develop and execute a strategic plan; plan and attend programs and events; and assist the Director in positioning facility services favorably in the healthcare market.
Coordinate potential admissions with appropriate staff.
Gather and maintain current market intelligence, including competitor activity, pricing, census trends, and service offerings, and use business acumen, budget awareness, and strategic insight to support outreach and referral development.
Address referral-source complaints and concerns, complete referral-source satisfaction surveys, and report findings to facility administration.
Collaborate with the Director of Business Development and leaders at residential and outpatient facilities to identify prospective clients and strengthen stakeholder relationships.
Assist in creating and implementing a comprehensive business development plan for the assigned area.
Complete weekly and monthly activity reports.
Assist with special projects and other duties as delegated by the supervisor.
Maintain current working knowledge of substance abuse treatment industry trends and applicable state and federal regulatory requirements and guidelines.