Commerce Media Senior Specialist, DSP

Tinuiti•New York City, NY
•Remote

About The Position

As a Commerce Media Senior Specialist, you will support the execution and optimization of marketing campaigns within the commerce media ecosystem. You will apply your commerce media expertise to drive client success through campaign management, performance tracking, and collaboration with internal teams. The role focuses on DSP campaigns and may include platforms such as Amazon, Walmart, and Criteo. You will work to meet client goals, integrate Tinuiti’s product and technology suite into campaign activations, and identify opportunities to improve growth, retention, and profitability. The position involves regular client interaction, analyzing campaign data and communicating strategy behind client KPIs, maintaining current platform knowledge and certifications, and contributing thought leadership and continuous improvement. You will manage priorities across clients, partner relationships, and internal initiatives. Tinuiti describes itself as a U.S. full-funnel marketing agency with more than 1,200 employees and $4 billion in digital media under management. The role is fully remote. The hiring salary range is $80,000–$95,000, with an incentive pay program that includes a monthly variable revenue payment opportunity and a discretionary annual performance bonus. The company provides further information about benefits, incentive pay, and equity upon request.

Requirements

  • 3–5 years of experience in commerce media roles.
  • A proven track record of executing successful campaigns with monthly budgets of $70,000 or more.

Nice To Haves

  • Familiarity with commerce media platforms such as Amazon, Walmart, and Criteo.
  • Familiarity with tools such as Skai, Helium10, Pacvue, and Analytic Index.

Responsibilities

  • Build, drive, and optimize DSP marketing campaigns within the assigned specialty and channel to meet or exceed client goals, including campaign performance measures such as conversion rates and ROI.
  • Foster client relationships through weekly interactions by phone, email, and in-person meetings as needed, aiming for a Client Satisfaction score of 9 or above and Client Retention of 95% or above.
  • Integrate Tinuiti’s product and technology suite into campaign activations, focusing on client metrics and channel-specific success.
  • Maintain knowledge of applicable commerce media platforms and proactively educate clients about program updates and benefits.
  • Maintain annual certifications for relevant commerce media platforms.
  • Analyze campaign data to extract actionable insights, track performance, and identify optimization opportunities.
  • Communicate the strategy behind client KPIs by interpreting trends and leveraging cross-channel data and insights within the role’s purview.
  • Assess and diagnose opportunities for improvement and implement changes to achieve client growth, retention, and profitability targets.
  • Identify new marketing opportunities and ways to repurpose strategies to improve brand awareness and sales volume across commerce media platforms.
  • Demonstrate thought leadership in the assigned vertical or channel and the broader commerce media landscape, contributing insights internally and externally.
  • Prioritize and manage time across clients, partner relationships, and internal initiatives to deliver tasks and objectives on time.
  • Support continuous improvement by experimenting with new strategies and tools and implementing innovative solutions.

Benefits

  • Unlimited paid time off.
  • Fully remote work environment and flexibility to take time off as needed.
  • 20 paid holidays.
  • Medical, dental, vision, life, and disability coverage.
  • Flexible Spending Accounts.
  • 401(k) match of up to 4% of employee contributions at 100%.
  • Fringe and Forma perks and wellness offerings.
  • Unlimited telemedicine and teletherapy at no cost.
  • Thankful giving.
  • Equity.
  • Parental leave: birthing parents receive 16 weeks at 100% pay, and partners receive 12 weeks, following birth or adoption.
  • On-demand learning, mentorship, and leadership and management development programs and resources.
  • Monthly variable revenue payment opportunity through the RevShare incentive program.
  • Discretionary annual performance bonus.
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