Channel Marketing Manager, Public Sector

Advanced Micro Devices, Inc•Austin, TX

1d•Onsite

About The Position

AMD is seeking a driven, highly organized Channel Marketing Manager to join its North America Regional Marketing team. The role leads the planning, execution, and optimization of strategic co-marketing programs with priority Public Sector value-added reseller partners and the AMD Sales team. The manager translates Commercial PC and Data Center go-to-market priorities into partner-led programs for Federal, State and Local Government, and Education customers, with the aim of strengthening AMD’s market position and delivering measurable pipeline and sell-through impact. The successful candidate is a strategic, execution-focused B2B marketer who can manage partner planning, campaign activation, budgets, and performance analysis. The role involves building trusted relationships, coordinating complex cross-functional initiatives, and overseeing programs from initial brief through measurable results. The position is located in Austin, Texas, and requires willingness and ability to travel at least 25% of the time. The role is not eligible for visa sponsorship.

Requirements

4+ years of B2B channel, partner, account-based, or demand-generation marketing experience, preferably in technology, hardware, or enterprise IT.
Strong project management skills, with a record of leading cross-functional work across multiple stakeholders, deadlines, and customer expectations.
A proactive, self-motivated approach with a strong sense of ownership and accountability.
Excellent organizational and time management skills, with strong attention to detail.
Ability to work independently and collaborate effectively across teams.
Strong written and verbal communication skills, including presenting to internal stakeholders and external partners.
Experience managing marketing budgets and evaluating program performance to inform investment decisions.
Willingness and ability to travel at least 25% of the time for customer meetings, partner engagements, and events.
Bachelor’s degree in business, marketing, communications, or a related field preferred.

Nice To Haves

Public Sector marketing experience supporting Federal, State and Local Government, and/or Education audiences.
Demonstrated experience developing and executing marketing programs with VARs, solution providers, OEMs, distributors, or other channel partners.
Experience in technology, hardware, or enterprise IT.
A collaborative, energetic approach and a positive, solutions-oriented mindset.
Bachelor’s degree in business, marketing, communications, or a related field.

Responsibilities

Partner with AMD Channel Sales, Public Sector Sales, and priority VAR accounts to develop and execute annual and quarterly joint marketing plans aligned to Commercial PC and Data Center growth priorities.
Build and strengthen marketing relationships with priority VAR partners and identify opportunities to expand AMD visibility, engagement, pipeline, and sell-through.
Lead cross-functional execution of partner marketing programs across digital marketing, content syndication, webinars, events, training, enablement, account-based marketing, and sales activation.
Coordinate development and collection of campaign assets, partner-ready content, event materials, promotional items, and AMD-branded collateral.
Plan and support partner and customer engagements, including event logistics, material shipment, and on-site activation when needed.
Collaborate with internal teams, external partners, vendors, and agencies to deliver effective marketing programs.
Communicate program plans, requirements, progress, and results to stakeholders through regular updates and reporting.
Own assigned marketing development funds and program budgets, ensuring investments align with business priorities, approved plans, and budget requirements.
Submit and track marketing plans through internal platforms, maintaining complete and accurate documentation.
Collect and validate partner proof of performance, campaign results, and required supporting materials in accordance with AMD compliance and reporting requirements.
Track program performance, partner engagement, and return on investment; use insights to optimize programs and future investment decisions.
Communicate program status, results, risks, learnings, and recommendations through regular reporting and business reviews.