Business Lines Senior Territory Manager

Liberty Mutual Insurance•Englewood, CO

13h•$99,000 - $167,000

About The Position

The Business Lines Senior Territory Manager owns and leads an assigned geographic territory, driving profitable premium growth and strong agency performance across a broad commercial product portfolio. The role serves as a trusted advisor to independent agents and brokers, balancing day-to-day small commercial business with strategic pursuit of targeted larger accounts. It uses relationship management, data-driven strategy, and cross-functional collaboration to meet financial and operational objectives. The role manages agency relationships and territory performance, including a large and diverse agency footprint of 100+ storefronts. It supports retention and new business development, manages commercial account pipelines and renewals, and works across underwriting segments to maintain appropriate book mix, risk quality, and profitability. The position also advances territory and agency strategies, supports strategic initiatives and product rollouts, and shares market intelligence across the organization. The position involves primarily in-person agency engagement, supplemented by virtual and digital channels, and requires extensive daily travel within the assigned territory with occasional overnight travel. The role offers autonomy to shape territory strategy and results, work across a broad commercial product portfolio, and collaborate within a culture that values innovation, insight, and leadership.

Requirements

Bachelor’s degree or equivalent industry experience.
At least six years of progressively more responsible insurance sales and management work experience.
Advanced knowledge of company services, products, marketing techniques, insurance contracts, risk funding and rating plans, and industry trends.
Proven track record of revenue growth and sales success in a prior role.
Proven success in developing and building partnerships, decision-making, and problem-solving.
Advanced knowledge of production management, claims, loss prevention, underwriting, administration, sales operations, and agency business operations.
Highly effective written and oral communication skills, including presentation, persuasion, timing, tact, and negotiation.
Strong customer focus, interpersonal relationship skills, and problem-solving ability.
Advanced analytical thinking, business analytics, and business development skills.
Strong time management and team orientation skills.
Well-versed understanding of marketing principles.
Must be licensed by the state if required.
Ability to travel daily, with occasional overnight travel.
Appropriate driving record required to operate a company vehicle.
Ability to work independently with limited supervision while managing complex priorities.
Willingness to travel extensively within the assigned territory for in-person agency engagement.

Responsibilities

Own and manage an assigned geographic territory, driving profitable growth and achieving written premium, profitability, and operational targets.
Lead agency management activities, including prospecting, business planning, engagement, training, compensation, and agency plant optimization.
Manage a large and diverse agency footprint of 100+ storefronts and optimize performance across the territory.
Build and sustain relationships with agency owners, leadership, and frontline staff through in-person, virtual, and digital engagement.
Provide agents with product expertise, underwriting philosophy, appetite guidance, and system training.
Support retention initiatives and new business development to deepen agency relationships and maximize revenue.
Work across commercial business lines, products, coverages, and market appetite.
Drive small commercial business flow while engaging agents and brokers on targeted mid-to-larger accounts.
Manage account pipelines end-to-end, including renewals, and collaborate across underwriting segments.
Maintain appropriate book mix, risk quality, and profitability at the agency and territory levels.
Develop, execute, and refine agency and territory strategies aligned with enterprise Personal Lines and Business Lines priorities.
Support carrier consolidation and book transfers, agency expansion, service center integration, and new product or program rollouts.
Use internal and external tools, programs, and data analytics to inform decisions, monitor performance, and identify growth opportunities.
Partner with underwriting, product management, claims, and risk control teams to identify opportunities, resolve issues, and share market intelligence.
Represent the perspectives of agents and customers within the organization.
Collaborate with Personal Lines and Business Lines counterparts on shared agency relationships.
Mentor and guide peers and team members and contribute to continuous improvement and best practices.