Business Development Specialist

AcadiaMadison, WI

About The Position

To help achieve the desired utilization of the facility’s continuum of care through the effective application of marketing principles and methods.

Requirements

  • High school diploma or equivalent required.
  • Must have and maintain a valid driver’s license, automobile insurance coverage and have access to an automobile, where facility requires.

Nice To Haves

  • Associate’s or bachelor’s degree in Marketing or related health or social services preferred.
  • One or more years’ experience in sales or marketing preferred.
  • Previous sales and/or marketing experience preferred.

Responsibilities

  • Work closely with the Business Development Director to operationalize goals into clear marketing strategies.
  • Disseminate information to referral sources on facility services and programs.
  • Facilitate educational presentations related to mental health, mental illness, chemical dependency issues to schools, referral sources and community and governmental agencies.
  • Collect and analyze data on other inpatient and outpatient facilities/programs and the types of services offered.
  • Coordinate monthly/quarterly marketing and referral reports and analyses.
  • Provide administrative oversight of marketing activities.
  • May participate in health fairs and facilitate special service-related events.
  • First line contact for referral sources to notify them of their referral’s admission status.
  • May be responsible for organizing alumni activities.
  • Develop and implement community relations activities for a specific target audience.
  • Perform other functions and tasks as assigned.
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