Business Development Representative

HA-International Careers•Columbus, OH

13d•Hybrid

About The Position

The Business Development Representative, Feeders drives sales growth, develops new business opportunities, and expands adoption of HA International’s feeder and auxiliary product lines across assigned territories and accounts. The role combines direct sales, business development, customer relationship management, and product knowledge to meet sales targets and grow the feeder business. This is a hands-on, field-driven position based from a home office, with extensive travel throughout the territory to customer sites and industrial environments. The representative works with customers, distributors, regional sales representatives, and internal technical, engineering, product management, manufacturing, and customer service teams to promote products, support applications, coordinate evaluations and trials, and progress sales opportunities. Candidates must currently reside in Kentucky, Ohio, Indiana, or Illinois.

Requirements

Bachelor’s degree in engineering, business, or another technical field, or a combination of education and experience.
At least 2 years of experience in business development, sales, account management, or other customer-facing roles within foundry, metal casting, or industrial manufacturing.
Exposure to foundry consumables or products such as feeders or sleeves, refractory products, process materials, or related product lines.
Ability to communicate effectively with technical and non-technical stakeholders.
Strong relationship-building skills and ability to develop customer trust and credibility over time.
Commercial drive and ability to identify, develop, and close opportunities within a longer technical sales cycle.
Persistence and proactivity in managing opportunities through evaluation, trial, and implementation.
Comfort navigating technical and commercial discussions and coordinating with engineering and technical support resources.
Self-directed and collaborative, with the ability to maintain momentum across multiple customer projects and priorities.
Valid driver’s license and acceptable driving record.
Ability to travel up to 80% throughout the assigned territory.
Must currently reside in Kentucky, Ohio, Indiana, or Illinois.

Nice To Haves

Familiarity with or exposure to casting simulation tools such as MAGMASOFT; deep technical expertise is not required.

Responsibilities

Develop and execute sales strategies to achieve annual sales targets and grow revenue for feeder and auxiliary product lines within assigned territories and accounts.
Identify, pursue, and develop new business opportunities, including increasing feeder product adoption among existing customers and in prospective markets.
Engage customers to understand their needs, promote feeder solutions, and move opportunities through the sales process.
Collaborate with regional sales representatives and distributors to develop customer opportunities and secure new business.
Build and maintain customer relationships to expand market presence, increase sales, and support long-term satisfaction.
Coordinate customer visits, product presentations, evaluations, and trials with internal technical resources.
Develop sales forecasts, monitor performance against targets, and maintain accurate records of customer activities, opportunities, and sales progress.
Monitor market trends, competitive activity, and customer feedback to identify growth opportunities and inform business strategy.
Provide product knowledge and application guidance on feeder systems and auxiliary products to customers, distributors, and internal sales teams.
Partner with technical teams, product management, and engineering to identify product solutions and address customer application needs.
Coordinate technical resources, including simulation activities, product evaluations, and trials, to advance sales opportunities and product adoption.
Work with internal teams to address customer questions, product performance concerns, and opportunities to improve product applications.
Provide product information and training to customers, distributors, and internal sales teams.
Collaborate with sales, customer service, manufacturing, technical teams, and product management to coordinate customer requirements and sales opportunities.
Work with internal teams on pricing, quotations, product availability, and customer order execution.
Participate in industry events, trade shows, and professional organizations to develop relationships, identify opportunities, and promote feeder products.
Travel extensively throughout the assigned territory and visit customer sites and industrial environments.