Business Development Manager

The Raymond Corporation•Columbia, MO

About The Position

Raymond Central develops and deploys custom material handling solutions and provides new and pre-owned lift trucks and forklifts, parts, storage solutions, integrated systems, fleet management, and related services. The Business Development Manager drives growth by identifying new business opportunities and strengthening customer partnerships within an assigned territory. The role focuses on business-to-business sales development and growing service and support revenue through tailored solutions and long-term client relationships. The position develops strategic initiatives to expand market presence, enhance solutions, and support customer success. It works with Sales, Service, Internal teams, and Sales Leadership to identify opportunities, win new business, plan accounts, and establish competitive and profitable pricing. The role also manages lease agreements and business plans, maintains accurate CRM records, and monitors market and competitor activity. The company offers competitive pay, PTO and paid holidays, medical, dental, and vision coverage, retirement matching, tuition reimbursement, comprehensive training, and opportunities for professional growth.

Requirements

  • Bachelor’s degree in business, marketing, or a related field, or at least 1 year of business-to-business outside sales experience in a professional setting.
  • Maintain a valid driver’s license and an acceptable driving record.
  • Provide proof of current car insurance.
  • Customer-centric mindset and passion for delivering exceptional service and exceeding expectations.
  • Strong business acumen and understanding of customers’ key drivers and industry challenges.
  • Resilient, results-driven, competitive, and determined to win.
  • Highly motivated to achieve and surpass ambitious goals.
  • Persistent and adaptable, with a problem-solving approach to obstacles.
  • Strategic thinker capable of making data-driven decisions.
  • Able to work independently and collaboratively in a fast-paced, dynamic environment.

Responsibilities

  • Maximize sales volume, market reach, profitability, and customer loyalty through effective programs.
  • Develop strategies, guidelines, and marketing materials to address product questions, pricing, and market needs and increase brand awareness.
  • Analyze market trends and opportunities, identify areas to improve product sales, and expand the company's presence among Raymond and non-Raymond customers.
  • Collaborate with Sales, Service, and Internal teams to identify potential customers and create strategies to win new business.
  • Prospect, identify, and qualify new customers and potential opportunities.
  • Build client relationships by addressing customer needs with tailored, innovative solutions.
  • Prepare and deliver sales presentations, proposals, and contracts to potential clients.
  • Promote company offerings to current and prospective customers and support satisfaction and long-term loyalty.
  • Work with Sales Leadership on account planning and pricing to remain competitive and profitable.
  • Manage lease agreements, ensuring compliance and timely renewals.
  • Create and manage business plans and maintain accurate records through CRM tools and other systems to track progress and measure success.
  • Monitor industry trends, market changes, and competitor activities to inform decision-making.

Benefits

  • Competitive pay
  • PTO
  • Paid holidays
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Retirement matching
  • Tuition reimbursement
  • Comprehensive training
  • Opportunities for professional growth
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