Business Development Manager - Agronomics - Tampa/Orlando

SiteOne Landscape Supply•Sebring, FL

About The Position

The Business Development Manager - Agronomics plays a vital role in SiteOne’s sales organization. The position is responsible for prospecting new accounts and expanding margin dollars in under-penetrated accounts. The manager applies agronomic expertise to win customers, grow existing accounts, and drive profitable growth by working with field support, branch teams, and manufacturer partners to provide turf management, fertility, and control product solutions tailored to customer needs. Target customers include lawn care operators, landscape maintenance contractors, golf courses, and sports turf managers within the assigned territory. The role covers a territory from Tampa to Orlando, Florida, and requires travel 15%–25% of the time. SiteOne Landscape Supply is a national distributor of landscaping products serving green industry professionals. Its offerings include irrigation, lighting, turf and landscape maintenance, hardscapes, nursery, and pest control supplies. SiteOne emphasizes customer experience, associate development, safety, teamwork, and continuous improvement.

Requirements

High school diploma or equivalent required.
At least three years of experience in agronomic sales, turfgrass management, or a related customer-facing agronomic role required.
Hands-on experience recommending, selling, supporting, or applying turf fertility and control products required.
Ability to engage decision makers, identify customer needs, and develop prospecting and sales-cycle management skills.
Presentation, communication, and negotiation skills to convey product value and differentiate SiteOne’s offerings.
Maintain expert-level understanding of seasonal manufacturer programs and promotions.
Sound judgment, customer service, and problem-solving skills to resolve concerns and build lasting relationships.
Knowledge of turfgrass management, regional growing conditions, and seasonal maintenance practices relevant to the assigned territory.
Understanding of soil tests, plant nutrition, fertilizer analysis, and nutrient-release technologies for turf fertility.
Knowledge of herbicides, fungicides, and insecticides within seasonal turf programs.
Ability to travel 15%–25% of the time from Tampa, Florida, to Orlando, Florida.

Nice To Haves

New customer sales experience, including prospecting, account conversion, and profitable growth.
Degree in agronomy, turfgrass management, horticulture, business, or a related field.

Responsibilities

Build a new-business pipeline through targeted prospecting, decision-maker engagement, and account prioritization using SiteOne’s territory tools.
Assess fertility and control programs with customers and manufacturer partners, developing seasonal solutions suited to turf, site conditions, goals, and budget.
Win and grow accounts through consultative sales of fertilizers, herbicides, fungicides, insecticides, and related products, with a focus on profitability.
Drive conversion and repeat business through manufacturer-led education, demonstrations, and follow-up; connect customers with SiteOne University, vendor support, and Partner’s Program.
Coordinate orders, fulfillment, and issue resolution with sales support and branch teams to ensure consistent customer service.
Track and report pipeline, account conversions, sales, and gross profit growth using SiteOne’s tools to guide priorities and measure results.
Maintain agronomic expertise through manufacturer-led product and application training.
Guide customers on product selection and proper use in accordance with product labels and applicable regulations.