Business Development Manager

Whitley Penn • Fort Worth, TX

12d • Onsite

About The Position

Whitley Penn is seeking a senior-level individual contributor to drive strategic revenue growth through proactive market development and consultative selling. The Business Development Manager partners with firm leaders to identify new business, develop targeted outreach strategies, and advance complex sales opportunities. The role will help establish and build the business development function in a new market and work with local office, firm, service line, and industry team leaders to identify market gaps and convert opportunities into business. The position is based fully in the Fort Worth office. The general schedule is Monday through Friday, eight hours per day between 8 a.m. and 5 p.m., with overtime as needed. Regular travel within the market and occasional out-of-market travel are expected.

The role involves developing and maintaining a disciplined sales pipeline, originating opportunities, leading executive-level discovery conversations, coordinating resources through the sales process, and meeting sales targets with minimal oversight. The Business Development Manager also builds long-term executive relationships, supports appropriate cross-selling, represents the firm externally, participates in professional networks, and maintains accurate CRM records and sales activity.

Whitley Penn is a public accounting firm offering audit, tax, advisory, and consulting services. The firm describes its culture as collaborative, entrepreneurial, open-door, and focused on sharing knowledge, embracing new ideas, and working together.

Requirements

• Bachelor’s degree.
• At least 5 years of business development or consultative sales experience in a professional services environment, with a strong emphasis on new-market or territory development.
• Proven success originating net-new opportunities, generating revenue, and winning complex, multi-stakeholder sales cycles.
• Strong business acumen and fundamental understanding of accounting concepts.
• Ability to independently create pipeline, advance opportunities, and close business with minimal oversight.
• Strong discipline in pipeline management and follow-through.
• Experience using CRM tools for pipeline management, reporting, and sales execution.
• Experience using social media and digital platforms to identify, access, and engage executive-level prospects.
• Strong communication, presentation, influencing, and negotiation skills.
• Executive presence, credibility, and professionalism in C-suite and Board-level conversations.
• Entrepreneurial, self-directed, results-oriented mindset with a strong bias toward action.
• Relationship-driven approach.
• Ability to navigate ambiguity, influence across complex internal organizations, and drive measurable outcomes.
• Existing network of Boards of Directors and C-suite officers of mid-market companies, private equity decision makers, and other professional services relationships that can be activated to generate opportunities.

Nice To Haves

• Advanced degree or MBA.
• Prior experience in Accounting or Finance.

Responsibilities

• Partner with the Head of Business Development to establish and build a business development function in a new market.
• Work with local office, firm, service line, and industry team leaders to identify market gaps and target companies not currently served by the firm, converting opportunities into business.
• Collaborate with the marketing team to develop targeted outreach strategies and go-to-market plans.
• Build and maintain a disciplined, high-quality pipeline aligned with growth targets.
• Originate sales opportunities by systematically initiating sales calls and securing meetings.
• Identify decision makers at client and prospect organizations and lead executive-level discovery conversations to understand business challenges, service capabilities, strategic priorities, and ROI drivers; develop strategies to position the firm as a solution provider.
• Control and execute the sales plan and process, coordinating internal and external resources to position the firm to win business.
• Meet sales production targets and goals with minimal oversight and direction.
• Establish and maintain effective, collaborative long-term relationships with executives.
• Support local office, firm, and industry team leaders in identifying and maximizing appropriate cross-selling opportunities with existing clients.
• Represent the firm externally in a professional, relationship-based manner.
• Participate in professional organizations and informal networks to build and sustain professional relationships.
• Develop opportunities through networking contacts, professional affiliations, industry groups, and other professional services relationships.
• Use the CRM system daily and consistently to keep reporting, customer information, sales activity, and pipeline records up to date.

Benefits

• Firm-paid medical insurance, including free employee-only coverage on two of three plans.
• Voluntary dental and vision insurance.
• 17 annual firm holidays, with extended breaks around July 4th and year end.
• 20 days of PTO.
• Paid maternity and parental leave.
• 401(k) with profit sharing.
• Discretionary bonus program.
• Health and wellness program.
• Pet insurance.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior