Business Development Lead - US

Easygo•New York, NY
•Remote

About The Position

Easygo is seeking a Business Development Lead to grow KICK’s advertising business in the US. The role focuses on finding and winning clients new to KICK, making the case for advertising on the platform, and closing initial deals that can become long-term partnerships. The position is a full-time opportunity based in New York. The employee will work from home and spend time in the market with agencies and advertisers, collaborating with the US commercial team and teams in Australia and Serbia as KICK builds its US presence. KICK is Easygo’s live-streaming platform, serving creators and their communities. The platform has more than 100 million accounts, and its audience is predominantly aged 18 to 34. Content includes gaming, talk shows, podcasts, IRL, sport, and events. Easygo describes itself as a high-growth technology company and the creator of brands including Stake, KICK, and Easygo Games.

Requirements

  • At least 9 years of experience in partnerships, programmatic supply, or platform business development.
  • A record of winning new agency groups, verticals, or enterprise clients against a net-new revenue target.
  • An established network across US agency groups and enterprise advertisers.
  • Experience pricing and packaging new advertising products and translating client feedback into product requirements.
  • Working knowledge of programmatic advertising, including PMPs, programmatic guaranteed, and DSP and SSP mechanics.
  • Familiarity with CRM and order-management systems.
  • Strong negotiation and presentation skills, including with C-level and senior agency stakeholders.

Nice To Haves

  • Experience with creator networks, live streaming, entertainment, or gaming platforms.
  • Experience selling to marketing and user-acquisition teams at game studios and publishers, including rewarded campaigns.
  • Hands-on experience with programmatic supply partnerships, such as SSPs, mediation, or PMP deals.
  • Experience taking a platform or advertising product into a new vertical or market.
  • Familiarity with Boostr.

Responsibilities

  • Win and onboard new agency groups, vertical offerings, and enterprise clients against the US net-new target.
  • Own the new-business pipeline and forecast from prospecting through close.
  • Work on cross-functional projects that bring new offerings to market.
  • Build launch packages for new verticals and events, and determine which markets and clients to target first.
  • Feed new-client needs into the product roadmap.
  • Mentor junior team members and set the standard for how KICK wins new business.

Benefits

  • Exciting on-the-job learning opportunities.
  • Opportunities for role progression; the posting says one in three employees level up their roles each year.
  • Competitive pay and a bonus scheme, including performance-based bonuses of up to 20%.
  • High-value employee referral bonus.
  • 18 weeks of paid parental leave for primary carers.
  • Comprehensive medical, dental, and vision coverage.
  • Matched 401(k) contributions.
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