Brand & Marketing Operations Manager

Job Duck

7d•Remote

About The Position

The Brand & Marketing Operations Manager keeps Job Duck’s marketing engine efficient, strategic, and consistent across brand initiatives. The role leads ongoing marketing efforts beyond individual campaigns, aligning content, communications, website performance, SEO initiatives, and brand presence with business objectives. It balances strategy, execution, analytics, and people leadership, with an emphasis on process and performance optimization through data-driven decisions, team development, accountability, and operational excellence.

Requirements

3–5 years of experience in marketing, brand management, marketing operations, content marketing, digital marketing, or a related field.
Strong knowledge of marketing operations, project management, and workflow optimization.
Experience managing marketing calendars, deliverables, timelines, and cross-functional initiatives.
Proficiency with email marketing platforms, CRM systems, marketing automation platforms, analytics tools, content management systems, and project management software.
Working knowledge of SEO, AEO, website optimization, content marketing, organic social media, email marketing, and conversion optimization.
Experience developing and maintaining newsletters, automated nurture sequences, segmentation strategies, and marketing automation workflows.
Strong analytical skills, including the ability to interpret KPIs, identify performance trends, and make actionable recommendations.
Ability to lead testing and optimization initiatives across marketing channels and assets.
Required skills include people leadership and team management, marketing operations management, project management, content strategy, SEO and AEO, email marketing and nurture strategy, marketing automation, database segmentation, brand management, data analysis and reporting, KPI monitoring and performance optimization, A/B testing and conversion optimization, capacity and resource management, workload prioritization, process improvement, cross-functional collaboration, strategic thinking, organization, attention to detail, accountability, problem solving, time management, adaptability, coaching and mentorship, and written and verbal communication.
Bachelor’s degree in Marketing, Business, Business Administration, Digital Marketing, or a related field preferred, or equivalent professional experience.
Software and tools include Workday, SharePoint, Bloomgrowth, email marketing platforms, CRM and marketing automation systems, analytics tools, CMS platforms, and project management tools.
English and Spanish languages.

Nice To Haves

Previous experience leading, managing, coaching, or developing team members is preferred.
A bachelor’s degree in Marketing, Business, Business Administration, Digital Marketing, or a related field is preferred.

Responsibilities

Support marketing leadership with planning, reporting, resource allocation, forecasting, and strategic recommendations.
Partner with Sales, Client Experience, Talent Acquisition, Operations, and other departments on cross-functional marketing initiatives.
Ensure testing initiatives include documented hypotheses, success metrics, results, and next-step recommendations.
Identify growth, optimization, and process-improvement opportunities, as well as emerging marketing trends.
Directly manage marketing specialists, including coaching, performance discussions, development planning, workload balancing, and team support.
Improve marketing processes, workflows, systems, and documentation to increase efficiency and accountability.
Monitor team workload and proactively address bottlenecks, resource constraints, and missed deadlines.
Align ongoing marketing activities with active growth campaigns in collaboration with marketing stakeholders.
Develop and oversee A/B testing across emails, newsletters, landing pages, websites, and marketing funnels.
Prepare and communicate performance reports and recommendations to marketing leadership.
Monitor metrics across email marketing, website traffic, content initiatives, organic channels, and database engagement.
Ensure adherence to marketing tracking, reporting standards, and documentation requirements.
Evaluate and prioritize incoming marketing and creative requests based on urgency, impact, and available resources.
Monitor execution of content and marketing plans to ensure projects are accurate and on schedule.
Ensure brand consistency across marketing channels, customer touchpoints, and content assets.
Oversee website content updates, maintenance, performance improvements, and optimization.
Lead SEO and AEO strategy across websites, blogs, landing pages, educational content, and other digital properties.
Oversee newsletters, nurture campaigns, evergreen email programs, segmentation, and marketing automation initiatives.
Maintain the marketing calendar and backlog, prioritizing initiatives based on business objectives and team capacity.
Maintain a centralized source of truth for marketing initiatives, deliverables, deadlines, ownership, priorities, and project status.
Lead and oversee ongoing marketing activities across the company’s primary brand and sub-brands.