Brand Manager, Qunol
About The Position
We are building a modern wellness brand grounded in trust, science, and consumer relevance—and we’re looking for a Brand Manager who can think strategically, operate independently, and elevate the work around them. This role is for someone who is naturally curious, analytically sharp, and professionally mature. You’ll act as a mini–general manager for your business, driving both the “thinking” (strategy, insights, planning) and the “doing” (execution, cross-functional leadership, performance management). If you thrive in environments that value smart questions, clear decision-making, and high creative ambition, you’ll feel right at home here.
Requirements
- 4+ years of experience in brand management or related functions; CPG, wellness, beauty, or personal care experience preferred
- Successful track record managing launches, campaigns, activations, and cross-functional initiatives
- Strong judgment and the ability to make clear recommendations in ambiguous situations is essential
- Strong communicator with excellence in written storytelling (briefs, decks, messaging)
- Comfort operating in a fast-paced, high-impact environment
- Solid foundation in data analysis and business performance tracking; experience with analytical tools (Circana/Nielsen, Numerator, etc.) and insights (Zappi, Ipsos, etc.) preferred
Responsibilities
- Own strategy and business performance for designated product lines
- Translate consumer, category, and cultural insights into strong positioning and annual brand plans
- Partner with leadership to set growth targets, KPIs, and brand priorities
- Experience with brand building and activities such as media (TV, digital), PR, shopper, partnerships, etc.
- Lead ideation of commercial innovation (claims, line extensions, renovation) along with partnering with Innovation team to commercialize new products with GTM plans and support.
- Collaborate closely with Innovation, R&D, Regulatory, Supply Chain, and Creative to ensure products are differentiated, compliant, and consumer-loved
- Use data and judgment to identify opportunities, evaluate concepts, optimize formulations, and refine claims
- Lead GTM plans for omnichannel execution
- Partner with Sales and Commercial teams to translate brand strategy into strong retail execution, including pricing, promotion, and in-store performance.
- Write compelling creative briefs and manage agency partners to deliver strong, on-brand work
- Ensure the brand shows up cohesively, consistently, and with a high creative bar
- Monitor sales, media, brand health, competitive trends, and consumer behavior
- Pull insights from data to influence decisions—not just report numbers
- Build clear stories and recommendations for leadership and cross-functional teams
- Comfort with P&L management, budgets and decision making
- Serve as the connective tissue between Marketing, Sales, eCommerce, Supply/Ops, Insights,
- Build trust through preparation, clarity, and follow-through
- Manage projects with organization, calm, and maturity—especially under pressure
Benefits
- Employees may be eligible to participate in Company employee benefit programs.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
