Brand Manager Planning

Monster Energy•Corona, CA

11d•$105,000 - $140,000

About The Position

The Brand Manager Planning is the strategic connector across the Monster Energy portfolio, ensuring brand plans are aligned, integrated, and executing against shared business objectives. The role leads the end-to-end annual and long-range planning process for the Americas Marketing organization and partners with Brand Marketing, Shopper Marketing, and Regional Marketing teams to bring a unified portfolio strategy to life. As the hub of cross-functional planning, the Brand Manager Planning drives stakeholder alignment, manages the marketing planning ecosystem, and develops calendars, frameworks, templates, and decision-making tools. The role consolidates portfolio performance insights, tracks critical milestones, and facilitates key reviews and approvals to help translate strategies into actionable plans and support seamless execution across brands and markets.

Requirements

At least 5 years of experience in brand, portfolio, or commercial planning within Fast Moving Consumer Goods (FMCG) or a comparable consumer environment.
At least 3 years of experience project managing cross-functional workstreams and annual planning cycles, including ownership of calendars and milestones.
Advanced Microsoft PowerPoint and Excel skills, including pivot tables, lookups, and scenario modeling.
Experience with Microsoft Teams and SharePoint.
Working knowledge of syndicated data platforms such as Nielsen or Circana and Power BI.

Nice To Haves

Bachelor's degree in Marketing, Business Administration, Finance, or a related field is preferred.
Master of Business Administration (MBA) or Project Management Professional (PMP) certification is preferred.
Experience with New Product Development (NPD) launch planning, Stock Keeping Unit (SKU) portfolio analysis, syndicated data (Nielsen/Circana), and building executive-level presentations.

Responsibilities

Lead project management of the annual and long-range planning cycle for US marketing plans, including developing the master timeline, milestones, and cross-functional workstream plans; running working sessions; tracking deliverables; and escalating risks.
Design, maintain, and govern the Marketing planning toolkit, including the planning calendar, templates, briefing frameworks, and decision tools, ensuring consistent inputs, version control, and adoption by Brand and Regional teams.
Consolidate and report portfolio health tracking across distribution, pricing, velocity, share, and margin, partnering with Insights and marketing investments to produce recurring dashboards and review materials.
Coordinate the quarterly business review cycle, including developing templates and briefing frameworks, aggregating and distributing performance data, and managing the meeting calendar.
Synthesize syndicated market data, consumer research, channel performance, and competitive intelligence into a prioritized brand growth roadmap with opportunities sized by revenue potential.