Boutique Manager

Richemont•Miami, FL

About The Position

The Panerai Boutique Manager leads the boutique business and team to achieve business objectives and deliver an exceptional service culture. The role oversees sales, clients, team performance, KPIs, and operations, while serving as a brand ambassador who represents Panerai’s values. The manager leads with passion, integrity, and self-management to drive high performance. The role is accountable for boutique presentation, maintenance, merchandising, and security; compliance with company and Richemont procedures; sales and profitability; stock and inventory; and daily and monthly reporting. It also involves hiring, managing, developing, training, and appraising sales staff, as well as building long-term client relationships, overseeing CRM and after-sales service, managing VIP clients, and coordinating product launches and boutique events.

Requirements

5–10 years of experience in luxury retail.
Excellent organizational skills.
Ability to motivate, manage, and develop a team.
Strong leadership and negotiation skills, with a passion for service.
Good analytical skills.
Attention to detail and ability to manage multiple projects simultaneously.
Self-motivated, with a customer-service mindset and creative problem-solving skills.
Excellent presentation and oral and written communication skills.
Fluency in spoken and written English.

Nice To Haves

Strong technical knowledge of watches.
Italian language skills.

Responsibilities

Represent Panerai’s image in the boutique, at off-site events, and at work-related functions.
Maintain the boutique’s appearance, upkeep, and merchandising, including exterior displays and interior materials, furniture, lighting, and accessories.
Oversee boutique security, train and assign security tasks to sales advisors, and ensure opening, closing, cash register, and safe procedures are followed.
Ensure compliance with company procedures and Richemont legal, fiscal, and customs regulations.
Develop sales in accordance with retail brand strategy, maximize profit, minimize costs, and achieve KPIs set by the Retail Director and international retail direction.
Analyze sales figures with the Retail Director and forecast sales based on market demand, seasonality, and waiting lists.
Assist the Retail Director in calculating sales advisor commissions and control the cash register.
Manage stock and inventory, maintain stock accuracy, conduct periodic stock takes, and follow up weekly with the Retail Director on replenishment.
Enter daily sales results in the Booster reporting tool and provide monthly sales reports and commentary on traffic, special sales, and CRM.
Identify strengths and weaknesses and define action plans; report on competitor activity, the business environment, and economic conditions.
Hire sales advisors and, where applicable, an assistant boutique manager.
Manage staff development, daily operations, holidays, and vacancies; ensure training is effective through follow-up; and conduct monthly, quarterly, and yearly appraisals.
Monitor staff appearance and behavior and coach the team to achieve individual and collective objectives.
Report boutique-related issues and specific needs to the Brand Manager.
Build long-term client relationships and implement the relational marketing plan, including cards and catalogue mailings.
Develop a qualified customer database and provide excellent after-sales service.
Follow up on repairs in coordination with head office and the Richemont Customer Service center, and handle special requests and complaints.
Coordinate product launches and boutique events.
Build and maintain a VIP client database, follow up with VIP clients, and arrange product presentations and private viewings.