B2B Marketing Manager

Epidemic SoundNew York City, NY
Hybrid

About The Position

Join our global force of 400+ innovators, blending the latest in tech with the greatest in soundtracking, from our Stockholm HQ to offices in London, New York, Los Angeles, Berlin, Paris, Oslo, and Seoul. We’re an industry leader with a startup mentality. We take what we do seriously, but we don’t take ourselves too seriously. Creating and collaborating to transform the sound of streaming, content, and culture. Come join us, and let the world feel your work. We are seeking a proactive and commercially-minded generalist B2B Marketing Manager to significantly contribute to our brand and business growth, particularly within North America. A key aspect of this position is to translate the global marketing strategy to work for North America and drive local market activation. Having a balanced focus on the US market and supporting broader global marketing efforts.

Requirements

  • 4+ years of B2B marketing experience, ideally in a global marketing role.
  • Strong understanding of sales processes and how marketing can drive measurable business outcomes.
  • Deep understanding of the B2B sales cycle and how marketing drives key metrics like MQLs and SQLs.
  • Excellent communication and stakeholder management skills, with the ability to influence both centrally and locally.
  • Experience managing campaigns from strategy through execution and reporting.
  • Experience of CRM tools like Salesforce, MCAE, Hubspot and Marketo.
  • Proven experience with data analysis and reporting, with the ability to leverage insights to optimize campaign performance.

Nice To Haves

  • Hands-on event marketing experience is a plus.

Responsibilities

  • Create and tailor global B2B marketing and sales enablement materials specific for the region (e.g., case studies, product sheets, presentations, webinars) for use by sales and marketing teams in the region.
  • Support the end-to-end strategy, development, and execution of global marketing campaigns to drive brand awareness and pipeline growth.
  • Collaborate with the global marketing team to adapt global campaigns for local US needs, ensuring consistency and alignment across our brand.
  • Serve as a key member of the global B2B marketing team, utilizing and sharing US market insights and data to contribute to strategic decision-making and planning.
  • Liaison with the Global Head of Experiential Marketing to lead the end-to-end planning and execution of all local and regional events, while providing strategic support and on-site assistance for key global trade shows and activations.
  • Monitor, measure, and report on campaign performance and use insights to optimize future activities.
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