AV Sales Specialist

Any Hour Group•Park City, UT

About The Position

The AV Sales Specialist sells audio-visual and smart home solutions to residential and commercial clients, including entertainment systems, whole-home audio, home theaters, smart lighting, networking, surveillance, and automation products. The specialist educates clients about technology, conducts in-home and on-site consultations, designs custom solutions, and coordinates with installers to deliver a strong customer experience. This role develops new business through prospecting and manages leads from marketing, showroom visits, and referrals. The specialist maintains CRM records, consults with clients about their needs, and creates and presents customized system proposals with equipment, layouts, pricing, and scopes of work. The role also coordinates project details and timelines with installation teams, serves as a primary contact through the sales and pre-install process, and builds relationships that support referrals and repeat business. Staying current on AV and automation products and trends, attending training and vendor demonstrations, and helping maintain sales tools and showroom demonstrations are also part of the position.

Requirements

  • 3–6+ years of experience in AV, home automation, or technology sales.
  • Strong knowledge of audio-visual systems, smart home technologies, and low-voltage products, such as Crestron, Savant, Control4, and Lutron.
  • Excellent communication and presentation skills.
  • Technology savvy, with the ability to learn and explain systems clearly.
  • Valid driver’s license and reliable transportation.
  • Ability to lift and carry demo equipment weighing up to 30 lbs.
  • Ability to walk through homes, climb ladders, and access attics or basements during site assessments.
  • Ability to travel regularly to client homes and office locations, and occasionally to vendor training events.

Nice To Haves

  • Experience conducting in-home or B2C sales.
  • Experience using CRM or sales platforms such as D-Tools or WeQuote.

Responsibilities

  • Develop new clients by prospecting custom builders, architects, property managers, real estate agents, and existing clients.
  • Maintain CRM documentation for prospecting and follow-up, including meeting or exceeding minimum prospecting KPIs.
  • Conduct in-home and on-site consultations to assess customer needs and preferences.
  • Educate clients about available AV, smart home, and networking solutions.
  • Design and propose customized AV systems, including equipment, layout, and pricing.
  • Create and present professional proposals with clear scopes of work.
  • Follow up on leads from marketing, showroom visits, and referrals.
  • Maintain CRM documentation for sales activity, customer interactions, and follow-up schedules.
  • Collaborate with marketing and operations teams on promotions and offerings.
  • Coordinate with Smart Home or AV installation teams on job scope and installation timelines.
  • Conduct project walkthroughs with installers and clients when needed.
  • Document and communicate change orders and upgrades.
  • Serve as the primary point of contact throughout the sales and pre-install process.
  • Ensure a smooth transition from sale to installation, addressing concerns and scope clarifications.
  • Maintain long-term client relationships to support referrals and repeat business.
  • Stay current with AV and automation technologies and trends.
  • Attend training sessions and vendor demonstrations to maintain product knowledge.
  • Assist in updating sales tools, showroom setups, and demo systems.
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