Experienced Automotive Ford Sales Consultant

LaFontaine Ford St Clair•St Clair, MI

About The Position

LaFontaine Automotive Group is seeking an experienced Ford Sales Consultant to sell automobiles by understanding and demonstrating vehicle characteristics, capabilities, and features; developing and qualifying buyers; and closing sales. The role includes greeting customers, identifying their vehicle needs, explaining and demonstrating vehicles, recommending optional equipment, preparing sales paperwork, and delivering new vehicles while helping customers understand vehicle features, warranties, and documentation. The Sales Consultant maintains a prospect development system, stays knowledgeable about products and accessories, attends scheduled sales meetings and training, follows company policies and procedures, and meets or exceeds written sales forecasts and targets. The role requires a high school diploma or GED, a valid driver’s license with a satisfactory Motor Vehicle Report, and at least three years of automotive sales experience. LaFontaine Automotive Group was founded in 1980 and includes 54 retail franchises, 9 collision centers, and 34 Michigan retail locations, with nearly 2,500 employees. The company describes its mission as building lifelong relationships that connect families, strengthen communities, and personalize the automotive experience. It highlights its involvement with nonprofits, educational institutions, and charities throughout southeast Michigan and is an equal opportunity employer.

Requirements

  • Previous experience in sales.
  • At least 3 years of automotive sales experience.
  • Strong negotiation skills.
  • Ability to build and maintain rapport with guests.
  • Ability to reach agreed-upon sales targets by deadlines.
  • Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
  • Ability to write reports, business correspondence, and procedure manuals.
  • Ability to present information effectively and respond to questions from managers, clients, customers, and the public.
  • Ability to solve practical problems involving a variety of concrete variables and limited standardization.
  • Ability to interpret written, oral, or scheduled instructions.
  • High school diploma or GED.
  • Valid driver’s license and satisfactory Motor Vehicle Report (MVR).

Responsibilities

  • Greet customers on the sales floor and determine the make, type, and quality of vehicle they want.
  • Explain vehicle features and demonstrate vehicle operation in the showroom or on the road.
  • Recommend optional equipment for customers to purchase.
  • Research availability of vehicle models and optional equipment.
  • Consult with the Sales Manager when necessary and consult with a Sales Manager before a customer leaves.
  • Work with the Sales Manager to calculate and quote sales prices, including taxes, trade-in allowance, license fees, discounts, and credit-financing payment requirements.
  • Prepare sales paperwork and applications, such as sales slips and credit applications.
  • Deliver new vehicles and ensure customers understand vehicle operating features, warranties, and paperwork.
  • Maintain a prospect development system.
  • Stay knowledgeable about new products, features, and accessories.
  • Attend scheduled sales meetings and training sessions, including those at various locations.
  • Follow company policies and procedures.
  • Meet or exceed written forecasts and projected sales targets.

Benefits

  • Competitive compensation.
  • Employee referral program.
  • Employee discounts on sales and service.
  • Medical, dental, and vision benefits.
  • Employer-paid life and AD&D insurance.
  • Employee Assistance Program.
  • Pet insurance.
  • Voluntary flexible spending account, life and AD&D insurance, short-term and long-term disability, critical illness and accident insurance, and legal and identity theft protection.
  • 401(k) with employer match.
  • Holiday savings program with employer match.
  • Paid time off.
  • Holiday pay.
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