Associate Social Media Manager

Chosen Foods•San Diego, CA

2d•Hybrid

About The Position

The Associate Social Media Manager leads the day-to-day management and execution of Chosen Foods’ social media strategy while collaborating on the overarching communication priorities and driving consumer demand through social media tools. This role is perfect for a strategic thinker who lives and breathes social, understands what drives engagement, and knows how to turn business objectives into impactful, brand-right content. You’ll own the full social plan, from strategy and content calendars to execution and performance, ensuring that Chosen Foods consistently delivers timely, creative, and culturally relevant content that connects with consumers and drives results. This is a hybrid role based in San Diego, with an expectation of three days per week in the office.

Requirements

4+ years of professional experience managing social media for a brand, agency, or publisher.
Deep knowledge of TikTok, Instagram, Pinterest, and other emerging platforms, with proven success in growing engagement and community.
Experience independently managing social calendars, campaigns, and projects from concept through execution.
Experience managing agency, creator, and cross-functional relationships, including briefs, feedback, timelines, and deliverables.
Experience taking specific business objectives and creating social plans to help meet those objectives.
Strong strategic thinking paired with hands-on creative execution skills (copywriting, short-form video, visual direction).
Comfortable directing shoots (and being in them!) and working with creators to produce high-quality, platform-native content.
Proficiency with social creation/editing tools (e.g., CapCut, Canva, Adobe Suite) and social management/analytics tools.
Excellent communication skills, with the ability to be playful, witty, and clear in captions and replies.
Highly organized, collaborative, and able to independently manage multiple projects and priorities in a fast-paced, trend-driven environment.
A finger on the pulse of internet culture, with an instinct for translating cultural moments into brand-right opportunities.
Passion for social media, pop culture, and storytelling through content

Nice To Haves

Experience filming UGC style content is a plus
Experience with boosting or promoting content (paid social amplification) is a plus

Responsibilities

Develop and manage the overarching social media strategy and content calendar across platforms like Instagram, TikTok, Pinterest, and emerging channels.
Lead concepting and production of social-first content (video, photo, copy), collaborating with internal teams, agencies, and creators.
Monitor cultural trends, creator communities, and internet moments to translate insights into timely brand campaigns and posts.
Manage day-to-day community management, ensuring brand-right engagement in DMs, comments, and partnerships.
Own weekly, monthly and quarterly social performance reporting, providing insights and recommendations to marketing leadership to optimize engagement, reach, and content performance.
Collaborate cross-functionally with Brand, Creative, Innovation, and eComm teams to amplify campaigns and drive cohesive brand storytelling.
Manage and contribute to the evolution of the Chosen Foods brand voice across all social platforms, balancing consistency with creativity.
Stay ahead of platform updates, algorithm shifts, and best practices to continually elevate the brand’s presence.
Manage day-to-day relationships with UGC creators, and external partners, including developing briefs, providing feedback, managing timelines, and ensuring deliverables meet brand standards.
Use organization, collaboration, and adaptability skills to manage multiple priorities while responding quickly to evolving platform algorithms, trends, and consumer behaviors.