Associate Social Content Director/Social Content Director

Stagwell Global • Minneapolis, MN

1d • Hybrid

About The Position

Colle McVoy is seeking an Associate Social Content Director/Social Content Director to lead the development of social-first ideas, concepts, and content across their client portfolio. This role, seated in the Earned and Influence practice, is responsible for translating social strategy and cultural intelligence into compelling creative work that resonates with audiences. The position operates as the creative lead for social content, guiding creator teams and shaping output from brief through execution. The ideal candidate is a social-first thinker with strong creative instincts, a clear point of view on what works, and the ability to lead teams in developing high-quality, platform-native content at scale.

Requirements

• Strong creative instincts and a clear point of view on what resonates in social.
• Proven ability to develop and lead social-first concepts from brief through execution.
• Experience guiding and managing creators or content teams.
• Deep understanding of social platforms, formats, trends, and content behaviors.
• Ability to evaluate, refine, and elevate creative work across formats.
• Strong collaboration skills and ability to work cross-functionally across teams.
• Comfort operating in fast-moving, ambiguous environments.
• Strong communication and presentation skills.
• Bachelor’s degree in Marketing, Communications or related field (or equivalent experience).
• 5–8+ years of experience in social, content, or creative roles, preferably within an agency environment.
• Experience leading social content development across multiple brands or campaigns.
• Experience managing or mentoring creative or creator teams.

Responsibilities

• Lead development of social creative briefs, translating brand strategy, campaign priorities, and cultural insights into clear creative direction.
• Partner with strategy and performance leads to ensure briefs are grounded in audience behavior and platform dynamics.
• Define content approaches that are platform-native, culturally relevant, and aligned to brand voice.
• Lead ideation and development of social-first concepts across campaigns and always-on content.
• Guide creator teams in concepting, making, and evolving content across formats.
• Ensure all content meets a high standard of quality, consistency, and platform relevance.
• Provide clear feedback and direction to strengthen ideas before and during execution.
• Continuously monitor social culture, trends, and emerging formats to inform creative direction.
• Translate cultural signals into actionable content ideas and creative opportunities for brands.
• Identify and act on reactive opportunities, quickly developing and executing content to capitalize on timely moments.
• Push teams to show up in ways that feel current, relevant, and differentiated.
• Lead and mentor social content creators, providing direction, feedback, and support across projects.
• Collaborate cross-functionally with strategy, account, media, and production partners to bring ideas to life.
• Partner closely with strategy and performance leads to ensure continuous feedback loops between content and performance.
• Act as the creative voice for social in internal and client conversations.

Benefits

• health and wellness options
• agency perks
• the flexibility of a hybrid work environment

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level