Associate Retail Trends Research and Shopper Insights
About The Position
The Moscoe Group is seeking an entry-level, creative, analytical, and trend-focused associate to partner with its creative team. The role researches emerging consumer trends, identifies future product and brand opportunities, and uncovers shopper insights to inform business decisions. It involves conducting market research and shopper surveys and turning information into meaningful insights and fresh ideas. Candidates must be within commuting distance of the company's Minnetonka and Minneapolis offices; the role is based in Minnesota. The company provides training and mentorship in trend forecasting, shopper insights, and retail innovation, along with hands-on experience supporting leading retailers and consumer brands.
Requirements
- Bachelor’s degree in business, Marketing, Consumer Behavior, Design, or a related field.
- Strong analytical and problem-solving skills.
- Creative mindset and passion for consumer products, retail, pop culture, and emerging trends.
- Self-starter who is organized, resourceful, and eager to learn.
- Strong communication and presentation skills, including the ability to turn data into clear insights.
- Proficiency in Microsoft Office.
Nice To Haves
- Experience with Canva, Adobe Creative Suite, or AI tools.
- Two or more years of relevant experience; preferred but not required.
- Experience or interest in consumer research, shopper surveys, or retail merchandising.
- Passion for retail and discovering emerging brands and trends in fashion, home décor, gifting, and lifestyle products.
- Experience creating visual reports, infographics, or trend presentations.
Responsibilities
- Research emerging consumer, lifestyle, retail, and product trends.
- Explore social media, retailers, marketplaces, and industry resources to uncover new ideas and opportunities.
- Assist in developing shopper surveys and analyzing consumer behavior and purchasing decisions.
- Research competitive brands, products, packaging, pricing, and merchandising.
- Translate research and data into compelling presentations, infographics, and actionable insights.
- Leverage AI and digital tools to improve research, creativity, and efficiency.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
