Associate Manager, eCommerce

Chobani•New York, NY
•$82,500 - $115,000

About The Position

The Associate Manager, eCommerce is a critical role in Daily Harvest’s core direct-to-consumer and emerging channels business. The position owns day-to-day site management, digital merchandising, and campaign execution in support of commercial goals, while connecting Marketing, Creative, Product, and Engineering. The ideal candidate is detail-oriented, curious, comfortable working directly in platforms and tools, and able to combine strategic thinking with strong project management, analytical, and creative judgment. The role manages site merchandising and accuracy, supports product launches and seasonal promotions, and maintains consistent brand, copy, and design standards across site experiences. It also leads on-site campaign planning and execution, analyzes eCommerce performance and customer feedback, supports conversion optimization and A/B testing, and manages the day-to-day work of the SEO agency. Daily Harvest is part of Chobani, a purpose-driven food company focused on making high-quality, nutritious food more accessible. Chobani describes itself as a people-first, food-and-wellness-focused company with a mission to make good food for all.

Requirements

  • At least 4 years of eCommerce experience at a direct-to-consumer consumer brand or agency, with hands-on site management and digital merchandising experience.
  • Hands-on proficiency with Shopify.
  • Ability to translate data into insights, explain performance changes, and recommend actions.
  • Exceptional attention to detail, including identifying off-brand modules, unverified claims, and product detail pages that have not been updated before a campaign launch.
  • Strong project management skills and ability to manage multiple workstreams in a fast-paced, deadline-driven environment.
  • Collaborative approach and ability to work across Marketing, Creative, Product, and Engineering.

Nice To Haves

  • SEO agency management experience.
  • Conversion rate optimization experience.
  • Strong CRO background that could support ownership and prioritization of the CRO roadmap.

Responsibilities

  • Execute day-to-day site merchandising and management across product detail pages, collection pages, the homepage, navigation, content modules, and upsell and cross-sell placements for multiple customer segments.
  • Maintain site accuracy by managing culinary team updates, ensuring content reflects current assortment and promotions, and proactively flagging discrepancies.
  • Support new product launches and seasonal promotions in Shopify, including product detail page setup, bundling configuration, and module updates.
  • Maintain brand, copy, and design standards across on-site touchpoints and ensure content remains fresh and consistent.
  • Partner with Customer Service, Digital Product, and Engineering to prioritize site enhancements and resolve issues.
  • Own on-site strategy and briefs for site updates supporting launches, promotions, campaigns, and go-to-market initiatives.
  • Ensure the site aligns with Paid, Lifecycle, Brand, and Culinary activity across channels.
  • Partner with Marketing and Creative to brief eCommerce campaigns and on-site activations and coordinate handoffs.
  • Own weekly eCommerce recaps and regular business reviews, delivering analysis with insights and recommended next steps.
  • Track and report on conversion rate, traffic, average order value, units per transaction, lifetime value, and sell-through, with context and recommended actions.
  • Analyze site and product performance, including heatmaps, reviews, and customer feedback, to identify optimization opportunities.
  • Support conversion rate optimization and A/B testing with Digital Product and Data, including providing hypothesis input, quality assurance of tests, and reporting results.
  • Manage the SEO agency day to day, ensuring timely content calendar execution, brand- and quality-standard deliverables, and performance expectations.
  • Quality-check blog and content outputs for regulatory accuracy, nutritional claims, and tone of voice before publication.
  • Report on organic traffic and conversion performance in regular eCommerce business reviews.

Benefits

  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Disability insurance
  • Health savings account
  • Flexible spending accounts
  • Tuition reimbursement
  • 401(k) match of 100% on up to 5% of eligible pay
  • Fertility assistance
  • Childcare assistance
  • 12 weeks of parental leave at full pay after six months of continuous employment
  • Employee assistance program
  • Fitness discounts
  • Wellness reimbursement
  • On-site gym access at certain locations
  • 120 hours of paid time off
  • 11 paid holidays
  • Paid volunteer time off
  • Bonus
  • Equity
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