Associate Director, Social

Adelphi Group • New York, NY

1d • $90,000 - $110,000 • Hybrid

About The Position

Develops and executes targeted paid social media campaigns that align with business objectives and audience engagement strategies. Leverages platform analytics and performance data to optimize ad creative, targeting, and spend, maximizing reach and ROI. Collaborates with cross-functional teams to integrate paid social efforts with broader marketing initiatives. Stays current with social media trends and platform updates to ensure campaigns remain relevant, impactful, and aligned with the evolving digital landscape.

Requirements

• Experience in developing and executing paid social media campaigns.
• Proficiency in leveraging platform analytics and performance data.
• Ability to optimize ad creative, targeting, and spend.
• Experience collaborating with cross-functional teams.
• Knowledge of current social media trends and platform updates.

Responsibilities

• Develops and executes targeted paid social media campaigns that align with business objectives and audience engagement strategies.
• Leverages platform analytics and performance data to optimize ad creative, targeting, and spend, maximizing reach and ROI.
• Collaborates with cross-functional teams to integrate paid social efforts with broader marketing initiatives.
• Stays current with social media trends and platform updates to ensure campaigns remain relevant, impactful, and aligned with the evolving digital landscape.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed