Temporary Associate Director, Social

Adelphi Group•New York, NY
•$70,000 - $125,000•Hybrid

About The Position

The Associate Director, Social drives overall digital strategy and related tactics to meet client goals in close partnership with account leads. The role serves as a leader for clients and teams across PHD and agency partners, balancing and prioritizing stakeholder needs. It manages and develops junior team members, oversees quarterly priorities and ad hoc requests, and ensures work is delivered on time and to client expectations. The position also identifies solutions to problems, shares organizational learnings, establishes functional expertise, and improves team efficiency through better processes. The role advises and educates clients and agency partners, communicates paid media insights and recommendations, presents ideas, and highlights successes. It helps the client team stay informed about trends, best practices, and technologies, and uses sound judgment when escalating issues. Functional expertise includes paid social platforms and optimization, forecasting, campaign management, budgeting and pacing, integrated media, research, competitive analysis, client scope, and industry trends. The position is temporary. Omnicom policy requires employees to work in the office at least three days per week, subject to local law and any additional direction from the agency or manager.

Requirements

  • Bachelor’s degree in marketing, advertising, or communications.
  • At least 4 years of work experience managing online marketing or advertising accounts.
  • General knowledge of direct marketing principles and strategies.
  • Polished presentation, communication, and listening skills.
  • Strong organizational skills and ability to manage multiple projects at once.
  • In-depth knowledge of Meta, TikTok, Snapchat, and X.
  • Knowledge of paid social optimizations, forecasting and opportunity/gap analysis, campaign management tools including bid rules/management, research tools and competitive analysis, budget/pacing and billing, integrated media, client scope, and industry trends.

Responsibilities

  • Drive digital strategy and associated tactics to meet client goals in partnership with account leads.
  • Lead relationships with clients and teams across PHD and agency partners, prioritizing and negotiating stakeholder needs.
  • Manage, mentor, and train junior team members.
  • Prioritize and manage quarterly priorities and ad hoc requests, ensuring timely execution that meets client expectations.
  • Solve problems, including identifying solutions to previously unaddressed issues.
  • Share learnings and best practices across the organization.
  • Establish expertise within the functional department and client team.
  • Identify and implement ways to improve team efficiency and effectiveness, including new processes.
  • Consult, educate, and negotiate with clients and agency partners.
  • Communicate paid media insights, reporting, trends, and new initiatives to clients, agency partners, and vendors.
  • Present recommendations and ideas to clients and internal teams.
  • Merchandise successes to the client.
  • Educate the client team on trends, best practices, and technologies.
  • Use appropriate judgment in escalating issues.
  • Monitor new social trends and products and evaluate their application to the client.
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