Associate Director, Retail (Marketplace)
About The Position
January Digital is seeking an Associate Director, Retail Media for its agency team. This strategic, client-services-focused leadership role is responsible for shaping the company’s Retail Media practice while driving growth, innovation, and executive-level client partnerships. The position leads retail media strategy and execution across client accounts, with an emphasis on Amazon and other Retail Media Networks (RMNs), and partners with internal teams to deliver integrated, full-funnel media recommendations. The Associate Director also helps build and manage a team of media experts, develops practice-wide strategy and execution guidelines, supports business development, and serves as a thought leader on retail industry trends. The role requires up to 10% travel, including travel between the New York City and Dallas offices and to client or company meetings within the U.S. Employees work in a hybrid environment and are required to work from either the Dallas or NYC office at least five days per month, with the specific days determined by their manager and/or team.
Requirements
- At least 7 years of experience in a digital media agency function and/or with a digital media vendor or ad technology platform, focused on eRetail, Retail Media Networks, or CPG.
- At least 3 years of experience managing teams.
- Deep strategic leadership expertise in Amazon, including upper- and lower-funnel solutions such as Amazon DSP.
- Working knowledge of Target’s Roundel.
- Strong understanding of paid media channels, including organic and paid search, social, display, programmatic, and video.
- Proven ability to build, scale, and lead a retail media practice, including internal enablement and revenue growth.
- Demonstrated success transitioning from hands-on execution to executive-level strategic leadership.
- Strong consultative client presence and experience influencing senior stakeholders and guiding long-term retail media investment strategy.
- Analytical mindset and ability to troubleshoot complex performance issues and drive continuous improvement.
- Strong project management and organizational skills, with the ability to manage multiple initiatives simultaneously.
- Collaborative leadership style and a track record of team development and growth.
- Bachelor’s degree.
- Proven AI skills in developing and refining AI inputs, effectively using key tools, and applying AI to real business challenges; strong critical thinking and responsible use of AI.
Nice To Haves
- Experience with additional Retail Media Networks, such as Walmart Connect, Instacart, or Criteo.
- Willingness and ability to travel between the NYC and Dallas offices and to client or company meetings within the U.S., as needed.
Responsibilities
- Serve as a strategic Retail Media lead across assigned client accounts, emphasizing Amazon and other key Retail Media Networks.
- Develop and execute retail media strategies aligned with client business objectives to drive measurable growth across ecommerce and retail channels.
- Partner with Client Services, Analytics, and Performance Media teams on integrated, full-funnel media plans and recommendations.
- Build strong client relationships by understanding each client’s business, objectives, and competitive landscape.
- Lead retail media planning, forecasting, budget allocation, and performance optimization across assigned accounts.
- Develop quarterly business reviews, annual plans, strategic recommendations, and ongoing performance analyses to drive account success.
- Advise clients on Amazon Sponsored Ads, Amazon DSP, and broader Retail Media Network opportunities.
- Identify testing opportunities, emerging platform capabilities, and industry trends to improve client performance.
- Collaborate with internal teams to develop measurement frameworks and turn retail media insights into actionable business recommendations.
- Contribute retail media expertise to pitches, proposals, and organic growth conversations.
- Mentor and support junior team members through coaching, feedback, and development opportunities, while fostering collaboration.
- Keep current with the evolving Retail Media landscape, including emerging RMNs, platform innovations, and industry best practices.
- Maintain high standards of client communication, strategic thinking, and service delivery across assigned accounts.
- Build and manage a team of media experts and set strategy and execution guidelines for the retail practice across the agency.
- Travel between the NYC and Dallas offices and to client and company meetings within the U.S., as needed, up to 10%.
Benefits
- Competitive and equitable pay.
- 401(k) matching and company 401(k) contribution.
- Bi-annual bonus eligibility and performance bonus.
- Flexible PTO and half-day Fridays.
- Paid time off to volunteer and philanthropic efforts.
- Fully covered medical, dental, and vision insurance.
- Annual wellness stipend.
- Hybrid work policy with access to NYC and Dallas offices.
- Parental benefits, including generous paid leave, a 529 scholarship fund, Milk Stork, and a fully stocked mother’s room.
- Free health insurance.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
