Associate Branch Manager

Ameriprise•North Atlanta, GA
•Hybrid

About The Position

The Associate Branch Manager (ABM) helps drive profitable growth in a small geography or within a large office by leading, coaching, and developing advisors. The role creates a compelling business plan emphasizing growth, client acquisition, financial planning, and retention, and works to increase revenue and assets while optimizing resources based on local demographics, advisor capabilities, and prudent resource use. The ABM maintains or builds a personal wealth management practice and serves clients through the Ameriprise Client Experience (ACE). The role leads by example, supports advisor growth and development, helps recruit and onboard experienced advisors, contributes to a strong local office culture, and upholds Ameriprise’s core values. Delegated supervision activities may include ensuring sales activities align with clients’ objectives, goals, and risk tolerance, and anticipating and resolving risks to protect client interests.

Requirements

  • Obtain and maintain appropriate registrations to oversee broker/dealer operations and develop advisor training.
  • Active FINRA Series 7 or ability to obtain it within 150 days.
  • Active State Securities Agent Registration (Series 63 or 66) or ability to obtain it within 150 days.
  • Active Life, Accident/Health, and Variable Contracts insurance licenses or ability to obtain them within 150 days.
  • Maintain Investment Advisor Representative registration in investment advisor representative states with a place of business (Series 65 or 66), or ability to obtain it within 150 days.
  • At least 3 years of people management experience.
  • At least 4 years of professional experience.
  • Excellent compliance record and knowledge of compliance requirements.
  • Valid U.S. work authorization that does not now or in the future require visa sponsorship.

Nice To Haves

  • 3–5 years of demonstrated sales success, with proven ability to acquire clients and close business.
  • Proven leadership skills and ability to drive and motivate others to achieve results.
  • Business planning and strategic management skills; self-driven, achievement-oriented, and able to execute a playbook to drive results.
  • Strong presentation skills and ability to analyze data and reports to determine business opportunities.
  • Relevant industry designations, such as CFP.

Responsibilities

  • Maintain or build a personal wealth management practice serving clients through the Ameriprise Client Experience (ACE).
  • Lead by example in serving clients and running a practice.
  • Drive profitable organic growth of branch office metrics through leadership, coaching, and delivery of the Ameriprise Client Experience.
  • Inspect results regularly and provide systematic coaching to branch advisors on business planning, client acquisition, advice, investment solutions, external practice acquisition, and other areas.
  • Support the branch manager in recruiting and onboarding experienced advisors, including generating local leads and managing the candidate experience.
  • Communicate the Ameriprise and local value proposition to candidates.
  • Execute onboarding and ramp-up plans that drive growth.
  • Contribute to a strong local office culture focused on peer learning, camaraderie, achievement, growth, and continuous development.
  • Uphold Ameriprise core values: client focus, integrity, excellence, and respect for the communities in which employees live and work.
  • Lead with integrity.
  • If delegated, perform supervision activities to ensure sales activities are appropriately based on client objectives, goals, and risk tolerance.
  • Anticipate, manage, and resolve risk items to protect client interests.
  • Conduct weekly to bi-weekly one-on-one meetings with branch advisors.
  • Conduct biweekly results reviews with the Branch Manager or Complex Director, covering key metrics and high-potential advisors.
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