Assistant Store Manager

Boot Barn • Royal Palm Beach, FL

8d • Onsite

About The Position

The Assistant Store Manager is an essential member of the store leadership team, collaborating with the Store Manager to cultivate and maintain an environment that supports Boot Barn’s mission, vision, and values. The role helps uphold exceptional customer service, partner development and engagement, merchandising standards, store operations, and store sales goals. The Assistant Store Manager partners with the Store Manager and District Manager to pursue year-over-year improvements, better processes, and greater productivity.

Boot Barn describes its workplace as community-centered and collaborative, where employees are called “Partners.” The company emphasizes belonging, mutual support, innovation, heritage, and welcoming people from diverse backgrounds.

The Assistant Store Manager leads and coaches the store team, supports customer engagement and loyalty, maintains merchandising and operational standards, and contributes to hiring, training, scheduling, inventory, and sales initiatives. The position requires availability for a variety of shifts, including nights, weekends, and holidays, and flexibility to work extended hours when needed. Travel of up to 15% may be required to support local stores.

The role involves a moderate physical work environment, with standing, walking, bending, and frequent lifting. The workspace is described as clean, orderly, properly lighted and ventilated, with moderate noise levels. Reasonable accommodations may be made for individuals with disabilities.

Requirements

• Associate’s degree and/or 2 to 4 years of experience in retail store management.
• Experience managing direct reports and leading teams in a selling environment.
• Strong organizational and time-management skills, including the ability to manage multiple priorities.
• Strong communication and customer-service skills.
• Availability to work a variety of shifts, including nights, weekends, and holidays.
• Scheduling flexibility and willingness to work extended hours when necessary.
• Ability to travel up to 15% to support local stores, as needed.
• Ability to stand, walk, and squat for more than 50% of the work shift.
• Ability to bend, stoop, kneel, and squat occasionally during scheduled shifts.
• Ability to use a ladder and/or step stool occasionally.
• Ability to lift, move, and carry up to 40 pounds.
• Ability to read, count, and write to complete documentation and reports accurately.
• Ability to see, hear, and speak to communicate with partners and customers; specific vision abilities include close, distance, and peripheral vision, depth perception, and adjustment of focus.
• Manual dexterity to finger, handle, feel, type, and reach with hands and arms.

Responsibilities

• Lead partners in fostering a service and selling culture that exceeds customer expectations and builds long-standing customer relationships.
• Review goals with partners and provide consistent, timely coaching, actionable feedback, and recognition.
• Lead by example and be present on the sales floor during peak business hours.
• Support continuous learning and partner training plans to improve operational and merchandising performance.
• Develop individual team members toward their career goals within the company.
• Collaborate with the Store Manager to adapt to business needs and procedures, adjust schedules, support interviewing and hiring, train operational staff on policies and procedures, and communicate with District, Region, and Store Support Center partners as needed.
• Assess and communicate local customer needs to the Store Manager.
• Collaborate with the Store Manager to plan and execute events that drive sales volume and engage the local community or market.
• Lead and coach associates in building customer engagement through B Rewarded Loyalty Programs.
• Hold individuals and teams accountable for achieving goals.
• Maintain appropriate merchandise stock levels, adjacencies, presentations, signing, and assortments in accordance with customer needs and company visual presentation guidelines.
• Ensure markdown compliance and execution.
• Ensure product receipts are processed accurately and promptly.
• Partner with the Store Manager on inventory shrink plans and drive the strategy with the store team.
• Maintain product knowledge across western boots, work boots, denim, hats, and add-ons, and coach and train partners in these categories.
• Complete opening and closing procedures to company standards and comply with the company’s Time and Attendance policy and procedures.
• Adhere to and enforce applicable local, federal, and state laws, as well as company policies, procedures, and practices.
• Apply business acumen to understand all aspects of store operations.
• Demonstrate professionalism, teamwork, and high standards of work quality, attendance, and appearance in interactions with customers, team members, corporate partners, and vendors.
• Perform additional duties assigned by the District Manager or Store Support Center partners.

Benefits

• Competitive hourly rate plus selling incentives (SPIFFS) and monthly store sales bonus opportunity.
• 50% merchandise discount on Exclusive Brands and 40% discount on third-party brands.
• Paid Time Off plan for year-round Boot Barn Partners.
• Medical, dental, vision, and life insurance.
• 401(k) plan with company matching.
• Flexible schedules and work/life balance.
• Opportunities for growth at every level; the company states it is opening 50+ new stores each year.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: Associate degree