Assistant Director of Sales

Valley Forge Casino Resort•King of Prussia, PA

About The Position

Under the direction and assistance of the Director of Sales, this role leads the Sales Team, drives contract negotiations, and resolves problems within the team. The position represents the property at trade shows, industry events, and in the local community. It develops and implements a sales plan aligned with property goals and creates opportunities for hotel departments, including banquets, the front desk, housekeeping, and food and beverage outlets. The role solicits business and negotiates contracts and supplier services with clients to sell convention and meeting space and hotel room blocks. It manages personnel matters for the Sales and Convention Services team, including interviewing, hiring, scheduling, training, coaching, counseling, evaluating, and discharging team members. The position travels extensively to trade shows and client meetings in domestic and foreign destinations and gives PowerPoint presentations to audiences of varying sizes. The role oversees Banquet FOH, Convention Services, and Sales; analyzes month-end and quarterly reports; and uses SWOT Analysis and STAR Reports for training and communication with the Sales Team. It leads full-property site visits and develops strategies and uses marketing resources to increase hotel and convention business. Other duties may be assigned.

Requirements

  • Must be at least 21 years of age.
  • Must be proficient in Microsoft Office applications, LMS, Salesforce, Delphi, and hotel operation reports.
  • Must have strong working knowledge of banquet functions, room setups, audiovisual equipment, and food and beverage.
  • Must have exceptional interpersonal, customer service, and negotiating skills.
  • Must have strong written and oral communication skills.
  • Must be able to travel.
  • Must be able to obtain and maintain any necessary licenses and/or certifications.

Nice To Haves

  • Bachelor's degree preferred.
  • Ten years of experience in a similar position preferred.
  • IHospitality certifications are strongly encouraged.

Responsibilities

  • Lead the Sales Team, drive contract negotiations, and resolve problems within the team.
  • Represent the property at trade shows, industry events, and in the local community.
  • Develop and implement a sales plan aligned with the property's sales goals, creating opportunities for hotel departments.
  • Solicit business and negotiate contracts and supplier services with clients to sell convention and meeting space and hotel room blocks.
  • Manage Sales and Convention Services team personnel matters, including interviewing, hiring, scheduling, training, coaching, counseling, evaluating, and discharging.
  • Travel extensively to trade shows and meet with clients in domestic and foreign destinations.
  • Conduct PowerPoint presentations for small and large audiences.
  • Understand and oversee Banquet FOH, Convention Services, and Sales.
  • Analyze month-end and quarterly reports.
  • Interpret SWOT Analysis and STAR Reports for training and communication with the Sales Team.
  • Lead and guide full-property site visits.
  • Develop strategies and use marketing resources to increase hotel and convention business.
  • Perform other duties as assigned.
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