Assistant Director, Graduate Admissions

University of St Thomas•Saint Paul, MN
•$66,000 - $78,000

About The Position

The Assistant Director of Graduate Admissions is a key leader within the University of St. Thomas’s centralized graduate enrollment operation. Working closely with the Director of Graduate Admissions, this role translates institutional enrollment strategy into recruitment plans and execution for an assigned portfolio of colleges and graduate programs. The Assistant Director leads and develops recruitment staff, manages recruitment planning and funnel performance, and supports achievement of enrollment goals. The position also personally manages an assigned recruitment funnel and is responsible for prospective student engagement, recruitment activity, conversion, and enrollment outcomes from inquiry through enrollment. It uses enrollment data and market insights to identify opportunities and risks, and collaborates with academic leaders, Marketing, Strategic Partnerships, OISS, and other University partners to support sustainable graduate enrollment growth.

Requirements

  • Bachelor’s degree in a relevant field.
  • At least five years of experience in recruiting, admissions, or sales.
  • Consent to and successful completion of a background screening.

Nice To Haves

  • Master’s degree.
  • Prior supervisory experience.
  • Experience in a graduate admissions environment.

Responsibilities

  • Provide leadership and accountability for recruitment strategy, funnel performance, and enrollment outcomes across an assigned portfolio of graduate programs.
  • Personally manage an assigned recruitment funnel, overseeing prospective student engagement, recruitment activity, conversion, and enrollment outcomes from inquiry through enrollment.
  • Partner with Marketing to develop campaigns, communications, events, and recruitment materials that support enrollment goals.
  • Identify and test recruitment channels, events, and outreach strategies; stay current on industry trends and competitor knowledge.
  • Represent St. Thomas at recruitment events, fairs, presentations, and other strategic outreach opportunities.
  • Collaborate with the Assistant Director of Strategic Partnerships to integrate corporate and employer-based enrollment opportunities into portfolio recruitment strategies and support partnership-generated pipelines.
  • Partner with the Director of Graduate Admissions to translate institutional enrollment strategy into recruitment plans, priorities, and execution across assigned colleges and programs.
  • Lead the day-to-day work and performance of Graduate Admissions staff assigned to the portfolio, supporting progress toward individual, portfolio, and institutional enrollment goals.
  • Partner with academic leaders, faculty, Marketing, OISS, athletics, and other University stakeholders to align recruitment with program needs and institutional priorities.
  • Build partnerships with college and program student support teams to coordinate yield strategies, clarify responsibilities across the prospective-to-enrolled student journey, and support effective handoffs.
  • Serve as a trusted advisor and decision-maker, exercise independent judgment, manage escalated student and recruitment situations, and lead special projects advancing enrollment priorities.
  • Lead implementation of recruitment processes, technologies, policies, program launches, and organizational changes within the assigned portfolio, ensuring communication, adoption, and execution.
  • Directly supervise, coach, develop, and evaluate Graduate Admissions direct reports.
  • Establish and monitor individual recruitment goals and performance expectations aligned with portfolio and institutional enrollment targets.
  • Monitor staff portfolios, pipelines, activity, conversion, and outcomes; provide coaching and intervention as needed.
  • Manage staff portfolios, workloads, and recruitment priorities to align team capacity with enrollment needs and opportunities.
  • Foster a collaborative, accountable, service-oriented team culture and support professional development.
  • Monitor enrollment funnels across assigned programs, colleges, populations, and entry terms to identify risks and opportunities.
  • Establish and monitor recruitment benchmarks, conversion rates, activity measures, and enrollment progress against goals.
  • Use Salesforce and other enrollment systems to analyze student behavior, recruiter performance, and pipeline health.
  • Lead tactical interventions when programs or populations are underperforming.
  • Provide regular enrollment analysis and recommendations to the Director and other University leaders.

Benefits

  • Tuition remission for employees, spouses, and dependents.
  • Generous retirement contributions.
  • Comprehensive health coverage, including medical, dental, and vision.
  • Fully paid disability, life, and AD&D insurance.
  • Paid parental leave.
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