Asset Management/Marketing Manager
About The Position
Our Marketing, Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing, sales and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes, ears and voice of Ford. In this position, you will be responsible for the end-to-end marketing, branding, and communications strategy for Ford Customization focused on Dealer Channel and Dealer Installed Options (DIO). While we maintain a strong presence in the production channel (factory-fit), your primary focus will be driving massive growth in the Aftermarket Channel. You will lead the charge with engaging the Ford Accessory Distributors and Dealer network to drive the Go-To-Market marketing initiatives to deliver accessory growth in the dealer showroom.
Requirements
- Marketing expertise
- Sales expertise
- Service expertise
- Data-driven insights
- Innovative solutions
Responsibilities
- End-to-end marketing, branding, and communications strategy for Ford Customization focused on Dealer Channel and Dealer Installed Options (DIO).
- Driving massive growth in the Aftermarket Channel.
- Engaging the Ford Accessory Distributors and Dealer network to drive Go-To-Market marketing initiatives.
- Delivering accessory growth in the dealer showroom.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
