ASO Specialist, Android

Eneba
•Remote

About The Position

Eneba is hiring an ASO Specialist to own Android app store optimization for Snakzy, a play-to-earn rewarded gaming app with users across the US. The role sits within the Performance Marketing team, a small, hands-on group spanning media buying, creative production, and rewards economics. As the first dedicated ASO hire, you will own the Google Play listing and work with an existing graphic designer and motion team to develop and test creative assets.

Requirements

  • At least 2 years of experience in App Store Optimization for Android apps, in-house or at an agency, with direct Console access.
  • Hands-on experience running Google Play Store listing experiments and the ability to discuss their results.
  • Strong Google Play keyword research and metadata optimization skills.
  • Comfort using Play Console reporting, an MMP such as AppsFlyer or Adjust, and a product analytics tool such as Mixpanel.
  • Ability to brief and direct designers and judge whether an asset is worth shipping.
  • Good written and spoken English.

Nice To Haves

  • Experience with mobile gaming or rewards apps.
  • Experience with Sensor Tower or AppTweak.
  • Understanding of how Google UAC uses store listing assets.

Responsibilities

  • Own the Snakzy Google Play store listing end to end, including the app name, icon, feature graphic, screenshots, promotional video, and short and full descriptions.
  • Run an ongoing store listing experiment program in Play Console and use results to make decisions.
  • Conduct keyword research and optimize metadata for the US, with additional markets to follow.
  • Build and maintain custom store listings mapped to paid acquisition campaigns.
  • Own LiveOps promotional content and the seasonal listing calendar.
  • Report weekly on store listing conversion rate, organic installs, and keyword performance.
  • Track competitor listings and category movement.

Benefits

  • Opportunity to join the Employee Stock Options program.
  • Various bonus systems, including performance-based and referral bonuses.
  • Additional paid leave.
  • Personal learning budget.
  • Paid volunteering opportunities.
  • Choice of work location: office, remote, or work and travel.
  • Personal and professional growth supported by defined feedback and promotion processes.
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