Area Sales Manager- Area 19 Seattle Washington

H&M•Seattle, WA

2d•Onsite

About The Position

The Area Sales Manager leads and develops a group of stores in close alignment with store managers to deliver strong business results, provide a best-in-class store experience, demonstrate strong leadership, and ensure operational excellence in line with H&M’s global values and long-term ambitions. This is an on-site, field-based role aligned with the assigned geographic area and reports to the Sales Region Manager. The position supports store leaders, drives commercial and operational performance, oversees initiatives and rollouts, and promotes sustainability and an inclusive workplace.

Requirements

Bachelor’s degree in Business, Retail, or a similar field, or equivalent experience.
At least 5 years of experience in multi-store retail management.
Strong leadership skills and experience coaching and developing teams.
Commercial mindset and ability to analyze and act on KPIs.
Experience ensuring compliance and operational standards.
Ability to lead change, such as new store openings or rollouts.
Strong communication and collaboration skills.
Comfort with retail systems and digital tools.

Responsibilities

Lead, coach, and inspire store teams to achieve sales and profit goals.
Recruit, develop, and secure succession for future store leaders, with support from the MAKI tool.
Ensure stores follow H&M standards, routines, and policies.
Serve as the main contact for store escalations and problem-solving.
Be accountable for financial targets.
Monitor results and act on KPIs to improve performance.
Drive local sales and commercial activities in alignment with global strategies.
Oversee rollouts of new store concepts, campaigns, and initiatives.
Work with HR, Expansion, Tech, Visual, and other functions to support smooth operations.
Minimize reductions, scraping, and shrinkage.
Support sustainability actions in line with H&M goals.
Promote H&M values and create an inclusive workplace.