Area Digital Marketing Manager

Rio Mar Hospitality ManagementRío Grande, PR

About The Position

The Area Digital Marketing Manager is responsible for the overall digital marketing strategy of Wyndham Grand Rio Mar and Wyndham Palmas. Work to promote our business brand and services through social media, websites and apps. Manage social media campaigns, maintain the company's content, among other tasks.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in digital marketing, with a focus on digital media buying, analytics, and reporting.
  • Demonstrable experience with digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Looker Studio and Google Analytics.
  • Strong knowledge of content management systems (CMS), with experience managing and updating web content.
  • Excellent analytical and problem-solving skills, with a proven ability to interpret data and provide actionable insights.
  • Strong communication and presentation skills, with the ability to clearly articulate complex concepts to both technical and non-technical stakeholders.
  • Ability to multitask, prioritize, and manage multiple projects simultaneously in a fast-paced environment.
  • Self-starter with strong attention to detail, a proactive approach, and a commitment to continuous improvement.
  • Fully bilingual (English and Spanish).

Responsibilities

  • Develop and execute the overall digital marketing strategy for Wyndham Grand Rio Mar and Wyndham Palmas.
  • Promote business brand and services through social media, websites, and apps.
  • Manage social media campaigns.
  • Maintain the company's content.
  • Manage budgets and optimize digital marketing spend for maximum ROI.
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