About The Position
The Apple Ads Platform Specialist is a hands-on, client-facing account management role supporting direct and agency customers across the LATAM region. The role focuses on growing strategic accounts, optimizing campaigns, driving client growth, and delivering high-quality customer service. The specialist combines data analysis and account optimization with the ability to explain insights clearly to clients. The specialist educates clients about Apple Ads solutions and provides consultative support on media, measurement, and creative strategy. They manage a book of business, develop data-driven recommendations aligned with customer goals, identify and present high-impact opportunities including upsell opportunities, and build long-term client partnerships. The role works closely with Client Partners and cross-functional teams such as marketing and product, sharing market sentiment about Apple Ads products. Travel is approximately 30% of the time, primarily across Latin America and the US.
Requirements
- At least 5 years of experience in performance advertising campaign management, including at least 3 years using a self-serve platform.
- Experience in account management across multiple categories, with a strong focus on banking and financial services.
- Strong understanding of performance advertising and the mobile and app market, and interest in the evolving digital space.
- Bachelor’s degree or equivalent practical experience.
- Ability to travel approximately 30% of the time, primarily across Latin America and the US.
- Fluency in Portuguese, Spanish, and English, both written and spoken.
- Ability to think strategically about complex issues and develop recommendations and action plans.
- Attention to detail and trends, with the ability to react quickly and provide outstanding service to advertisers.
- Professional demeanor, positive attitude, and passion for cross-team work and a culture of collaboration and shared success.
- Demonstrable analytical skills, including in-depth knowledge of Excel, Tableau, and AI tools.
- Excellent communication and presentation skills, including effective listening, building alignment across functions, and articulating business vision internally and externally.
Responsibilities
- Grow and develop key strategic accounts, engaging clients in person, over video conference, and by phone.
- Educate clients on Apple Ads solutions and provide consultative support on media, measurement, and creative strategy to grow existing partnerships.
- Manage a book of business by recommending campaign optimizations that help clients achieve their business goals and by building long-term partnerships.
- Develop data-driven analysis and recommendations aligned with customer goals.
- Quantify high-impact opportunities and present clear recommendations, including upsell opportunities, to customers.
- Work closely with Client Partners, who act as the frontline sales team.
- Partner with cross-functional teams, including marketing and product, and share market sentiment on Apple Ads products.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
