Platform Specialist Manager, Apple Ads

Apple•San Francisco, CA

About The Position

Apple Ads helps people discover content and enables publishers and developers to promote and monetize their work through advertising on the App Store, Apple News, and Apple TV. Its platforms operate at scale while aiming to enable effective advertising and protect user privacy. The Platform Specialist Manager leads a team of Platform Specialists, supporting their development and growth and helping them build their book of business. Reporting to the Platform Specialist Head of Industry for the Leisure vertical, the manager also has hands-on client-facing account management responsibilities and leads strategic accounts in the AMR Leisure vertical, which includes Food & Drink, Shopping, Lifestyle, Health & Fitness, Travel, and Social Networking. The role works with clients to optimize campaigns against business goals and build positive, long-term partnerships. It partners with Client Partner Managers and Client Partners, regional colleagues, Marketing, Product, and other stakeholders, and shares market feedback about Apple Ads products. The manager fosters an inclusive, open, results-focused team culture and helps the business meet revenue and customer satisfaction targets.

Requirements

  • At least 2 years of experience managing account managers or a client services team.
  • Experience in account management operations or another client-facing sales support function.
  • Strong understanding of performance advertising and the mobile and app ecosystem.
  • Ability to develop and execute cross-domain strategies that drive client and business growth.
  • Excellent communication and presentation skills in person, by video conference, and over the phone.
  • Ability to listen effectively, socialize ideas across functions, and articulate business visions internally and externally.
  • Strong commercial acumen, attention to detail, and awareness of trends, with the ability to adapt and react quickly.
  • Experience developing teams and fostering an inclusive culture of collaboration and shared success.
  • Ability to motivate, inspire, and guide others toward shared goals.
  • Ability to manage multiple priorities and projects simultaneously and navigate internal stakeholders and cross-functional teams.

Nice To Haves

  • Ability to identify and develop data analysis and recommendations aligned with customer goals.
  • Ability to coach a team to quantify high-impact opportunities and make clear recommendations to pitch and upsell to customers.
  • Demonstrable analytical skills, including in-depth knowledge of Excel.
  • Ability to build relationships and trust with peers and direct reports and provide direction, oversight, and professional development.
  • Experience in or working with clients in some combination of QSR, Travel, Retail, Shopping, Real Estate, or Ride Sharing.
  • Experience leading direct reports and partnering with team members across U.S. time zones.
  • Motivation to embrace AI innovation, explore emerging technologies, and identify opportunities to increase impact and efficiency.

Responsibilities

  • Manage, grow, and develop a team of Platform Specialists and help them build their book of business.
  • Lead strategic accounts in the AMR Leisure vertical while handling hands-on client-facing account management responsibilities.
  • Recommend campaign optimizations that help clients meet business goals and build long-term partnerships.
  • Collaborate with Client Partner Managers and Client Partners, regional colleagues, Marketing, Product, and other stakeholders.
  • Share market sentiment and feedback about products with relevant stakeholders.
  • Promote an inclusive, open, collaborative, and results-focused team culture.
  • Help the business achieve revenue and customer satisfaction targets.
  • Coach the team to identify high-impact opportunities and make clear recommendations to customers.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service