Anthropologie Weddings Brand Manager

Anthro Weddings•Los Angeles, CA
•$95,000 - $105,000•Onsite

About The Position

The Anthropologie Weddings Brand Manager builds, executes, and evolves the brand strategy by leading key initiatives, setting selling and service goals, and motivating shop teams to deliver a distinctive bridal experience across a growing portfolio of shop locations. The role welcomes candidates anywhere in the United States, provided they live within reasonable commuting distance of an Anthropologie Weddings shop and can work on-site when not traveling. The Brand Manager leads customer experience, team leadership and development, brand operations, and cross-functional coordination. Responsibilities include supporting sales and service performance, overseeing salon appointments and payroll, resolving customer and order escalations, coordinating brand initiatives and product assortments, and helping teams deliver consistent training and execution. The position also supports operational reporting, analytics, talent planning, hiring, and communication among store teams, Home Office, vendors, and other partners.

Requirements

  • 5+ years of high-touch specialty retail experience.
  • Strong merchant skills and a history of delivering financial results.
  • Proven record of hiring and developing talent.
  • Experience driving strategic initiatives, influencing others, and resolving conflict.

Responsibilities

  • Cultivate a culture of genuine customer connection and ensure teams deliver exceptional, engaging, and personalized customer experiences.
  • Drive a selling and service culture, holding teams accountable for sales while elevating customer experiences and building lasting customer relationships.
  • Set measurable goals and partner with Home Office and Regional/District teams on outfitting education, team development, and client outreach direction.
  • Oversee the salon appointment process, including analysis of sales and payroll to maximize bookings and deliver individualized bridal appointments.
  • Partner with Anthropologie and Anthropologie Weddings teams, Contact Center staff, and external vendors to resolve customer service and order escalations.
  • Motivate shop managers and teams to achieve selling goals and deliver a boutique-like bridal experience.
  • Partner with store teams on staffing and training strategies for initiatives and maintain feedback channels to Home Office.
  • Identify and share best practices, strengthen organizational culture, and build field-team capability.
  • Partner with store teams on proactive talent planning and hiring; interview candidates and build an external talent network.
  • Oversee day-to-day business operations, anticipate issues, and implement effective solutions.
  • Collaborate with brand and store leadership to plan daily, weekly, and monthly priorities.
  • Assist with operational reporting and analytics for sales, KPIs, and initiative performance; identify takeaways and improvement actions.
  • Manage payroll for the brand, identify budget optimization and process improvement opportunities, and collaborate with relevant partners on recommendations.
  • Coordinate Anthropologie Weddings initiatives while considering team and vendor schedules and business cycles.
  • Provide operational support for brand initiatives and projects and assist with administrative tasks as needed.
  • Serve as an intermediary among department leads, store teams, and market vendors for assigned projects; communicate updates, manage timelines, and support project delivery.
  • Partner with Buying, Buying Operations, Web teams, and external vendors to coordinate product assortments for Made-to-Order events.
  • Partner with events, PR, social, and styling teams to develop strategies and plans that support brand engagement and business objectives and ensure consistent execution.
  • Partner with Store Operations and Training & Development to create training resources for store teams.

Benefits

  • Medical benefits
  • Dental insurance
  • Vision insurance
  • Paid time off (PTO)
  • Employee discounts
  • Retirement savings
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