Ag Channel Partners Territory Manager - FL Only

Wilbur-Ellis•Home Office, FL
•Onsite

About The Position

The Agriculture Channel Partners Territory Manager drives demand and growth by supporting sales efforts, delivering product positioning, and providing pricing guidance across distributors, retailers, dealers, and growers. The role develops and maintains product support materials and executes sales, dealer, and grower meetings while ensuring efficient processes and effective communication throughout the assigned geography. Success requires agronomic and plant nutrition expertise, sales experience, and the ability to influence channel partners through data-driven insights, forecasting, and strategic marketing collaboration. The role is Florida-only and field-based, with travel up to 50%.

Requirements

  • Five years of sales experience.
  • Experience managing a sales portfolio and executing a written business plan.
  • Experience working with product forecasts and a basic understanding of pricing principles and margin generation.
  • Strong plant nutrition background and a solid understanding of the fertilizer business.
  • Strong agronomic background.
  • Ability to leverage data analytics and digital reporting tools for forecasting, demand generation, pricing decisions, and business planning.
  • Proficiency with CRM, Microsoft 365, and digital collaboration tools.
  • Demonstrated ability to set direction around regional forecasting processes.
  • Skill in providing sales coaching and motivation.
  • Proven leadership ability, including building relationships with cross-functional team members.
  • Excellent written, verbal, and presentation communication skills.
  • Self-starter with strong time management and prioritization skills.
  • Creative and critical thinking skills.
  • Willingness to travel up to 50% and interest in a field-based role.

Nice To Haves

  • Experience selling value-added nutrition products.
  • Experience scouting crops and making recommendations.
  • Comfort adopting emerging technologies, including AI-powered tools such as Microsoft Copilot and workflow automation solutions.

Responsibilities

  • Create and maintain product sales support materials for customers in partnership with the Branded Products and Strategic Marketing teams.
  • Generate demand for Wilbur-Ellis branded products with Regional Distributors, Independent Retailers, Applicators, and Seed Dealers.
  • Grow an established book of business and position branded products to drive higher margins.
  • Conduct sales team, dealer, and grower product meetings.
  • Provide pricing guidance to channel partners' customers on branded products.
  • Communicate branded product introductions, updates, positioning, and support materials to all levels of the organization within the assigned geography.
  • Ensure processes are managed for maximum efficiency.
  • Support the development and implementation of internal and external marketing programs.
  • Use data analytics and digital reporting tools to support forecasting, demand generation, pricing decisions, and business planning.

Benefits

  • Annual discretionary bonus eligibility.
  • Vacation and holidays.
  • Health, dental, vision, and mental health benefits.
  • Retirement plan participation, including an employer contribution of up to 7% into a 401(k).
  • Skill development and training.
  • Competitive compensation and opportunities for promotion from within.
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