Admissions and Marketing Liaison (post-acute)

Diversicare of Marion•Marion, AL

22d

About The Position

Diversicare is seeking an Admissions and Marketing Liaison to support admissions and marketing for a post-acute care center. The role develops and manages assigned accounts, builds the center’s presence in the community, and establishes relationships with referral sources and other key contacts. The liaison works with patients and families to identify appropriate services and care, represents the center’s services and clinical capabilities, and coordinates the admissions process with the center team. The position supports Diversicare’s mission, values, and service standards by providing professional, compassionate service and helping patients and families have a positive experience.

Requirements

Sales experience in the healthcare industry, preferably in long-term care.

Nice To Haves

Bachelor’s degree preferred.

Responsibilities

Develop and manage account assignments in key market segments in coordination with the Administrator and, as appropriate, the sales manager.
Develop and maintain a positive, strong presence in the market and community.
Collaborate with referral sources and team members to facilitate open communication.
Develop and maintain strong relationships with decision makers, decision influencers, and other appropriate contacts.
Work with referral sources to uncover needs and match them with appropriate Diversicare solutions.
Identify opportunities to develop new business.
Meet or exceed goals determined with the Administrator.
Demonstrate growth in account utilization of center services over time.
Communicate with patients and families to determine services and care that best meet their needs.
Accurately represent center services and clinical capabilities, including using Features-Benefits-Impact, tour best practices, and Diversicare Sales Steps.
Educate patients and families and understand their expectations to provide a positive experience, meet or exceed expectations, and help reduce unnecessary rehospitalizations.
Participate in center meetings and activities as required and accurately complete and submit required reports, paperwork, and documentation.
Exhibit leadership in managing the admission process and collaborating with the center team.
Maintain professionalism and service excellence in support of Diversicare’s mission, values, and service standards.