Admissions and Marketing Liaison (post-acute)

Diversicare Demopolis•Demopolis, AL

About The Position

The Admissions and Marketing Liaison develops business and manages assigned accounts in key market segments in coordination with the Administrator and, as appropriate, the sales manager. The role builds a positive presence in the market and community, maintains relationships with referral sources and decision makers, and identifies opportunities to grow use of the Center’s services. The Liaison works with patients and families to understand their needs and expectations, explain the Center’s services and clinical capabilities, and help them find appropriate care. The role manages the admission process in collaboration with the Center team, supports positive patient and family experiences, and helps reduce unnecessary rehospitalizations. The position also participates in Center meetings and activities and completes required reports, paperwork, and documentation.

Requirements

Sales experience in the healthcare industry, preferably in long-term care.

Nice To Haves

Bachelor’s degree preferred.

Responsibilities

Develop and manage account assignments in key market segments, as determined with the Administrator and, as appropriate, the sales manager.
Develop and maintain a positive, strong presence in the market and community.
Collaborate with referral sources and team members to facilitate open communication.
Develop and maintain relationships with decision makers, decision influencers, and other contacts as appropriate.
Work with referral sources to identify needs and match them with appropriate Diversicare solutions.
Identify opportunities to develop new business.
Meet or exceed goals determined with the Administrator.
Demonstrate growth over time in account utilization of Center services.
Communicate with patients and families to determine the services and care that best meet their needs.
Accurately represent Center services and clinical capabilities, including features, benefits, and impact; demonstrate tour best practices and use of Diversicare Sales Steps.
Educate patients and families and understand their expectations to support a positive experience, meet or exceed expectations, and help reduce unnecessary rehospitalizations.
Participate in Center meetings and activities as required, and complete and submit required reports, paperwork, and documentation accurately and thoroughly.
Demonstrate leadership by managing the admission process and collaborating with the Center team.
Maintain professionalism and service excellence in support of the Diversicare Mission, Values, and Service Standards.