Account & Project Manager

VisionPoint Marketing•Raleigh, NC

10d

About The Position

The Account & Project Manager at VisionPoint is accountable for the full project lifecycle, from initiation and financial planning through execution, monitoring, control, and closure. The role focuses on maximizing client satisfaction and achieving measurable business and project goals while coordinating with Enrollment Marketing Consultants and strategy, creative, analytics, web, and media teams. The manager ensures projects are delivered on time, within scope, and within budget, while balancing ambitious ideas with achievable business goals and internal financial targets. The role owns day-to-day client communication and comprehensive project management, tracks KPIs and project financial performance, and cultivates strong internal and external relationships. It also supports client expansion and renewal by demonstrating return on investment and connecting project outcomes to clients’ long-term objectives. Internally, the manager oversees a portfolio of brand, media, creative, SEO, CRM, and consultative projects; manages scopes and profitability; builds timelines and secures resources; removes roadblocks; aligns cross-functional teams; maintains production standards; and provides post-project analysis. Externally, the manager partners with clients and Enrollment Marketing Consultants to define goals and success metrics, leads meetings, sets expectations, flags changes to scope, budget, or timeline, monitors progress, and identifies opportunities for expansion and renewal.

Requirements

Bachelor’s degree in Marketing, Business, or a relevant field, or equivalent experience.
At least 3 years of project management and/or agency experience.
Experience managing the full lifecycle of marketing and advertising projects.
Experience tracking KPIs such as margin and pace.
Experience managing client relationships and serving as the main point of contact.
Experience working with project management software.
Ability to collaborate effectively with cross-functional teams.
Ability to communicate ideas clearly, verbally and in writing.
Ability to identify opportunities for efficiencies and improved ways of working.
Interest in digital marketing and appreciation for creative work and results.
Strong focus on client satisfaction and relationship management.
Demonstrated ability to drive project success while aligning with client business goals.
Willingness to actively contribute to VisionPoint’s culture.

Responsibilities

Strategically manage brand, media, creative, SEO, CRM, and consultative projects using clear goals and data-backed insight.
Track, analyze, and optimize project scopes and profitability, and keep projects on target.
Build realistic timelines, secure resources, and remove roadblocks for project teams.
Keep cross-functional teams aligned and informed through concise updates.
Champion efficient, high-quality production standards and ensure deliverables meet VisionPoint’s standards.
Conduct post-project analysis to help teams refine solutions and improve future work.
Partner with clients and Enrollment Marketing Consultants to define project goals and success metrics.
Own day-to-day client communication, provide guidance, and set clear expectations.
Lead purposeful meetings with clear agendas and actionable next steps.
Flag scope, budget, or timeline changes early, explain their impacts, and propose solutions.
Monitor progress against client goals and proactively realign work toward relevant results.
Identify expansion and renewal opportunities by linking project outcomes to clients’ broader objectives.
Track KPIs, including project margin and pace, and provide insight into project health and financial performance.
Cultivate strong internal and external relationships and contribute to VisionPoint’s culture.