Account Manager, Paid Social

DEPT®

1d•$60,000 - $70,000•Remote

About The Position

As a Manager, Paid Social, you drive growth by leading high-impact paid media campaigns that exceed client expectations. You use strategic vision and deep understanding of paid social platforms, audience targeting, creative testing, and measurement to develop tactical roadmaps, performance dashboards, and presentations that keep stakeholders informed. You prioritize high-impact initiatives, ensure flawless execution, mentor team members, and contribute to agency thought leadership while helping build a high-performing team.

Requirements

At least 2 years of hands-on paid social experience across platforms such as Meta Ads Manager, TikTok Ads, Snapchat Ads, and analytics tools.
Advanced understanding of paid social strategy across mid- and upper-funnel activity, including audience development, creative testing, and conversion optimization.
Experience managing campaigns across awareness, consideration, and performance objectives, with a strong grasp of full-funnel activation.
Experience designing, executing, and analyzing A/B tests across creatives, audiences, and formats to inform optimization and strategy.
Ability to analyze performance, surface insights, and deliver clear optimization recommendations to internal and external stakeholders.
Strong analytical and reporting skills, with proficiency in Excel and/or dashboarding tools for performance tracking and insights.
Excellent written and verbal communication skills, including experience contributing to client-facing presentations and strategic storytelling.
Experience mentoring or managing junior team members and supporting their skill development, performance growth, and engagement.

Responsibilities

Lead paid social strategy and execution across a portfolio of clients, meeting or exceeding efficiency, growth, and budget goals.
Develop and implement platform-specific optimization and monitoring strategies across channels such as Meta, TikTok, Snapchat, Pinterest, and Reddit.
Own paid social contributions to client roadmaps, testing plans, dashboards, and QBRs/FBRs, aligning them with broader account and marketing strategies.
Quantify, prioritize, and execute initiatives with the greatest potential impact on performance, audience growth, and client objectives.
Partner with Social Leads to provide clear, strategic paid social recommendations and support client-facing communications.
Contribute paid social insights and narratives to client deliverables, including tactical plans, creative strategies, and business reviews.
Ensure paid social work receives rigorous quality assurance and is executed accurately while maintaining client budget stewardship and brand standards.
Participate in client calls and client-facing reporting calls and status meetings where applicable.
Coach and mentor team members, supporting onboarding, sharing account context, and developing technical and strategic paid social capabilities.