Manager, Paid Social

Adelphi Group•Chicago, IL

1d•$50,000 - $95,000•Hybrid

About The Position

PHD is a global communications planning and media buying agency network serving leading brands. The Manager, Paid Social leads paid social campaign management and execution, drives digital strategy and translates that strategy into plans and tactics that meet client goals. The role serves as a vocal, engaged leader on client and functional teams, and supports strategy through planning, training, and developing junior team members. The manager works closely with account leads and client teams, coordinates priorities across PHD departments and agency partners, and identifies ways to improve team effectiveness and grow client business. The position requires hands-on platform expertise, analytical and campaign-management skills, client leadership, and an understanding of integrated media and industry trends. Omnicom’s policy requires employees to work in the office at least three days per week, unless additional in-office days are directed by the agency or manager. The stated annual compensation range is $50,000–$95,000; compensation may depend on experience, qualifications, skills, and geographic location.

Requirements

Bachelor’s degree in marketing, advertising, or communications.
At least 4 years of work experience managing online marketing or advertising accounts.
General knowledge of direct marketing principles and strategies.
Polished presentation, communication, and listening skills.
Hands-on in-platform experience with Facebook/Instagram, Twitter, Pinterest, LinkedIn, TikTok, and Snapchat.
Knowledge of paid social optimization, forecasting, opportunity and gap analysis, campaign management tools, bid rules and management, budget and pacing, billing, and integrated media.

Responsibilities

Drive overall digital strategy and associated tactics to meet client goals, working closely with account leads.
Lead with clients and across PHD departmental teams and agency partners, prioritizing and negotiating needs among stakeholders.
Manage, mentor, train, and develop junior team members.
Prioritize quarterly priorities and ad hoc requests and ensure the client team executes them on time and to client expectations.
Solve problems, including finding solutions to issues that have not previously been attempted.
Establish expertise within the functional department and client team.
Identify ways to improve team efficiency and effectiveness, including through new processes.
Bring proactive ideas to help meet client goals and grow the business.
Manage and optimize paid social campaigns, including proactive and reactive optimizations.
Forecast and conduct opportunity and gap analysis.
Manage campaign tools, including bid rules and bid management.
Monitor new search or social trends and products and evaluate their application to clients.
Conduct research and competitive analysis.
Manage budgets, pacing, and billing.
Apply understanding of integrated media, client scope, and industry trends.