Account Manager II - Lakeland, FL

Wise Snacks•Lakeland, FL

About The Position

Wise Foods is seeking an Account Manager II to develop AC F&S business with key accounts and deliver company growth and profitability. The role works with accounts to control PPA while developing programs and executing marketing programs. The accounts assigned should exceed $10 million in total. The Account Manager works with the operations team to plan and execute programs against established goals and objectives and helps foster new ideas and programs across the account team. The position owns the Publix P&L and is accountable for sales, profit, volume, distribution, and market share objectives. It develops annual business plans, manages trade spending and customer funding, forecasts results, explains variances, and identifies risks and opportunities. The Account Manager also leads customer relationships and business planning with Publix, oversees innovation launches and distribution growth, partners with field sales on execution, and provides monthly business reviews and actionable recommendations to senior leadership. Success is measured by achievement of Publix sales and profit objectives; distribution and market share growth; innovation performance; trade-spend return; customer relationships; forecast accuracy; execution of joint business plans; shelf, display, and promotional compliance; and the quality and timeliness of leadership reporting. The role requires willingness to travel up to 50% for customer meetings, market visits, and business reviews.

Requirements

Ability to develop AC F&S business with key accounts and deliver growth and profitability.
Experience or ability to manage accounts exceeding $10 million in total.
Ability to own and manage the Publix P&L and achieve sales, profit, volume, distribution, and market share objectives.
Ability to develop business plans, manage promotional investments and trade spending, forecast results, and analyze variances.
Ability to build and maintain executive-level customer relationships and lead business reviews and strategic planning.
Ability to lead product innovation launches, gain product authorizations and distribution, and achieve sales and velocity targets.
Ability to partner with field sales, distributors, and operations to execute programs and meet execution standards.
Ability to track business KPIs and provide clear, actionable reporting to senior leadership.
Willingness to travel up to 50%.

Responsibilities

Own the Publix P&L and deliver annual sales, profit, volume, distribution, and market share objectives.
Develop and execute annual business plans aligned with company growth, profitability, and customer objectives.
Manage trade spending, promotional investments, and customer funding to maximize return on investment.
Provide accurate monthly forecasts and explain variances to plan, prior year, and budget.
Identify business risks and opportunities and develop action plans to drive results.
Establish executive-level relationships with Publix Category Managers, Merchandising Directors, and Retail Business Development teams.
Conduct quarterly business reviews and annual strategic planning meetings with Publix leadership.
Serve as the primary point of accountability for Publix business matters and resolve issues promptly and effectively.
Present business updates, innovation opportunities, and category insights to Publix leadership teams.
Lead innovation launches and secure product authorizations, distribution gains, and merchandising support.
Develop customer-specific plans to achieve innovation sales targets.
Monitor distribution, voids, and assortment opportunities and develop corrective action plans when objectives are not met.
Ensure approved items achieve targeted distribution and velocity goals.
Partner with field sales teams to execute promotional programs, displays, and planograms effectively.
Conduct regular market visits throughout Publix divisions and hold distributor and field partners accountable to execution standards.
Develop action plans addressing gaps in distribution, pricing, shelf conditions, merchandising, and display compliance.
Deliver monthly business reviews to senior leadership covering sales results, opportunities, risks, competitive activity, and action plans.
Track KPIs including sales versus budget and prior year, distribution gains, market share, innovation performance, promotional ROI, trade-spending effectiveness, and gross margin.
Provide actionable recommendations to improve revenue growth, profitability, and execution.
Travel up to 50% for customer meetings, market visits, and business reviews.