Account Executive, SME (Direct Response)

Teads•New York, NY
•$90,000 - $120,000•Hybrid

About The Position

As an Account Executive for Teads’ Direct Response team, you will help scale its performance advertising business by acquiring and growing direct advertiser relationships with performance-driven small and medium-sized enterprise (SME) brands. You will promote adoption of the Outbrain Direct Response by Teads platform among performance marketers focused on conversion KPIs such as CPL, CPA, ROAS, CPI, and RPC. The role uses AdTech expertise to explain how the platform’s targeting, optimization, and traffic quality can deliver business results. You will work with internal product, account management, and technical teams to support clients from prospecting and onboarding through increased spend and ongoing campaign performance. The position calls for a proactive business-development approach, knowledge of performance marketing, and a focus on helping advertisers meet their goals with data-driven solutions.

Requirements

  • At least 3 years of experience in AdTech, preferably at a demand platform.
  • Experience working with performance marketing clients, including SME brands and direct-response agencies.
  • Strong understanding of performance advertiser goals, including CPL, CPA, ROAS, CPI, and RPC.
  • Proven sales track record in digital advertising or programmatic advertising.
  • Excellent communication, negotiation, and presentation skills.
  • High proficiency in spoken and written English.
  • Familiarity with campaign optimization.

Responsibilities

  • Build and manage a pipeline of direct advertisers and performance marketers globally.
  • Drive new business through outreach, networking, and platform demonstrations.
  • Understand client KPIs, including CPL, CPA, ROAS, and CPI, and pitch relevant value propositions.
  • Collaborate with account management and technical teams to support client onboarding and campaign success.
  • Maintain current knowledge of programmatic trends, competitor offerings, and client needs.
  • Meet and exceed revenue targets and business-development goals.

Benefits

  • Competitive benefits and perks to support employees and their families as part of Teads’ total rewards package.
  • Development opportunities and mentorship.
  • Modern tools to support success.
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